Netflix operates as an Internet TV company and is present in 50 countries.
Its content includes TV shows, movies, feature films and documentaries. The company operates in 3 segments: domestic streaming, international streaming and domestic dvd. The first 2 segments derive revenue from the membership fees from users for the content. The third segment derives revenue from DVD by mail service. The company’s main business is to provide content and hence it is focussing on the first 2 segments. Netflix has a library of online content from where the users can stream the content live online. It has a mild presence in the UK so far but it is expected to grow fast and soon given that the online media is going to grow and drive the media industry forward.