Top 10 Consumer Electronics Companies in the World 2016
Posted in Top Brand Lists, Total Reads: 3551
Apple Inc. tops the list this year as well. It was founded in 1976 by the legendary personality Steve Jobs in association with his friends Steve Wozniak and Ronald Wayne.
It is headquartered in Apple Campus, Cupertino, California, US. As we all know, this innovation giant is currently headed by Tim Cook after the demise of Steve Jobs who has been handling releases past iPhone 5 series.
Apple employs close to 115,000 people. The products and service portfolio encumbers Mac, iPod, iPhone, iPad, Apple Watch, Apple TV, OS X, iOS, watchOS, iLife, iWork, Apple Pay, online Apple Store, iTunes Store, iOS App Store, Mac App Store, iBooks Store,, iCloud and Apple Music. Apple is the world’s largest information systems company so far. The company is able to charge huge premiums over their products due to the brand loyalty among the users. Apple is the second largest smartphone manufacturer in the world with a market share of 14 %. Apple product’s sales for the second quarter of 20016 is as follows: 51.19 million units of iPhones, 10.25 million units of iPads and 4.03 million units of MACs. The market capitalization of this multinational corporation is $521.34 billion as of March 2016.
Apple holds an amazing share of 54.9% in the total global mobile web usage. Apple watch won one of the world’s most prestigious design awards, the iF Design Gold Award. Apple also received a tech Emmy award for creating an eco-system for the Real Time broadcast of TV Content to Mobile Devices without using any harmful Specialized Television Hardware. This ecosystem is suspected to be the iconic iCloud by Apple. Some of the recent acquisitions by the company includes Semetric - music analysis firm, LinX – Camera manufacturer, Metaio - Augmented reality firm, VocalIQ - Speech tech firm, Faceshift - Motion Capture firm, Emotient - Facial recognition system, LearnSprout - Education Software and Flyby Media - Augmented reality software. As a rare move, Apple has invested $1 billion in Chinese ride-hailing service Didi Chuxing to compete with Uber Technologies’ Inc. in China. This was done to understand the Chinese market better to generate more sales.
Sales revenue: $233.715 billion
Profits: $53.394 billion
The Methodology used:
1) Initially top 20 consumer electronics companies were filtered based on 2015’s profits and sales.
2) Maximum normalizations of sales and profits were performed on the company data
3) The companies were then ranked based on the highest composite score of normalizations.