Verizon Wireless is one of the leading telecommunication services and mobile service provider in the world, based out of New Jersey of USA.
The company has a slogan “Better Matters”, and is one of the leading marketing and advertising telecom brands in the world. The company was found in 2000, and was formed after a JV of Bell Atlantic etc, and is now a pioneer in developing 5G services.
It has a strong backing of the Verizon Communications as a parent company. Some of the main subsidiaries of Verizon Communications, including Verizon Wireless, are mentioned below:
2) Diamond State Telephone
3) New Jersey Bell
4) Bell of Pennsylvania
Verizon Wireless offers multiple services like mobile phone service, home phone, wi-fi and broadband internet services. Verizon has more than 170,000+ employees in the organization and has more than 800,000+ route miles of global network. It is present in over 2700+ cities. It is America’s largest 4G LTE wireless network offering extensive services in the telecom sector.
It has some innovative and interesting marketing and ad campaigns which has become an instant hit with the customers. The “can you hear me now” was an extremely successful and popular campaign, which helped in building a strong audience. Sponsorship of events like IndyCar series, National Hockey League, National Football League etc helped the brand build a strong reputation and brand presence.