Primarily known for its submarine sandwiches and salads, Subway is an American fast food restaurant franchise.
In 1965, Fred Deluca started “Pete’s super submarines” in Bridgeport, Connecticut, where Dr Peter Buck offered a loan of $1000 and offered him to be his partner and a partnership was forged to become this famous brand. Later, they formed an association known as Doctor’s Associates Inc and till now it is being operated by this organization.
Recently, Subway cofounder and CEO Feed Deluca died at the age of 67. It operates more than 44000 branches in about 111 countries. It is the largest restaurant operator and the largest single-brand restaurant chain in the world. Subway international headquarters are at Milford, Connecticut with five regional centres to support the international operations. Subway grew phenomenally during 1990s. In 1989, there were 4,071 stores and by 1992 it added more restaurants rising its numbers to 7,327. Subway has created University of Subway, which has a two week intensive course at headquarters for those who want to own a franchise. Originally called Brooklyn Manhattan Transit, B.M.T, Subway’s best-selling sandwich now stands for bigger, meatier, and tastier. Subway has menus that varies from country to country depending on the regional variations. Even the olives used in the submarines and salads are handpicked and not machine picked.
The variety offered is humongous with 38 million combinations of sandwiches available. It has positioned itself as the leading choice for people seeking quick and nutritious meals. Subway has been a consistent performer in the food industry and achieved greater heights in the 1990s, such that it achieved the position of a global leader in 1995-98. Entrepreneur magazine has also regularly featured Subway in Top 500 Franchises list, showing its strong presence.