A subsidiary of Yum! Brands, Pizza Hut Inc is an American restaurant chain and international franchise known for its Italian- American cuisine including pizza, pastas, side dishes and desserts.
It has a total 13,728 outlets present in about 130 countries worldwide and has a huge loyal following because of its variety, quality and delivery services. Pizza hut is famous for its freshness and new ingredients and its signature product is Pan crusted Pizza.
After it went public, it achieved great heights of success with internationalizing its operations. A driving force behind the Book It program, it was the first pizza company invited to make a delivery to the White House, for a reception hosted by Barbara Bush to celebrate the Book It program. For 50 years, Pizza Hut has been following the 3 key principles for its success: quality products, innovation in response to changing markets, and skillfully executed creative marketing. It serves many restaurant formats- delivery stores, family dining restaurants and also hybrid outlets. Pizza Hut has been also the first company to deliver pizza in outer space.
A dream story that started from borrowed $600 is now worth billions, Pizza Hut was founded by two brothers Dan Carney and Frank Carney. Pizza Hut started its operations in Wichita, Kansas in 1958. Due to aggressive marketing of pizzas Pizza Hut grew phenomenally in the 1960s. Its promotional ads have featured Jonathan Ross, Mikhail Gorbachev, Donald Trump and Ringo Starr. Pizza hut achieved great strong growth in 1980s and 1990s. As of today, it has an estimated customer base of 4 million serving 2 million pizzas daily. Pizza Hut grew what it is to be today through the sheer determination of hard work of those two brothers.