Adidas AG, a German multinational house, was founded by Adolf Dassler in 1924 and is one of the favourites for many athletes.
Adidas has also won the trust of many customers as a strong and reliable brand. Adidas is very famous for manufacturing sports shoes and it also designs clothing and accessories.
It is headquartered in Herzogenaurach, Bavaria. Adidas is considered to be the largest sportswear manufacturing house in Europe and also considered to be the second biggest one in the world. Adidas brand portfolio consists of Reebok, Runtastic, Taylor Made-Adidas and Ashworth. Adidas has a very strong connection with sport and that’s its mission is to be the best sports brand in the world. It is associated its brands with many sportsmen and the company believes that “through sports we have power to change lives”. Through a strong pursuit of innovation in sports and design of products, research in bringing up new products, Adidas has created a unique and sophisticated sports offerings. It caters from professional athletes to a normal individual, all its spanning offerings of
2) apparel and
It currently employees over 55,555 people across 160 countries. Adidas Group among the "Global 100 Most Sustainable Corporations 2012 - Inclusion in the Carbon Disclosure Leadership Index for Germany, Austria and Switzerland 2013 - Adidas AG again included in the STOXX® Global ESG Leaders indices 2011 – Silver medal for Adidas AG as 'Sustainable Retail Company 2011'.