Established in 1992, Skechers U.S.A. Inc. is one of the quickest developing footwear organizations in the United States.
It is known for concentrating on in vogue, easygoing styles pointed basically at men and ladies from the ages of 19 to 40. With 2005 deals surpassing $1 billion, the organization outlines and markets more than 2,000 distinctive styles of shoes, which are sold in real retail establishments, the organization's site, and more than 150 organization possessed stores.
Skechers' items are additionally sold in more than 100 nations over the globe through a system of more than 30 universal wholesalers. The organization spends intensely on advertising effort and has procured well known pop vocalists including Britney Spears, Christina Aguilera, Carrie Underwood, and Ashlee Simpson to advance its items. In 2007, exchange magazine Footwear Plus named Skechers "Organization of the Year" for the second back to back year.
Skechers endeavors to keep up an in vogue and a la mode brand picture by utilizing big name driven publicizing, and has advanced its item with The Voice TV program champ Danielle Bradbery, TV character Brooke Burke-Charvet, marathon runner Meb Keflezighi, quarterback Joe Montana, and business visionary Mark Cuban. In 2014, the organization marked an arrangement with the proprietors of the race horse California Chrome to show the organization's logo on different things worn by the stallion and his handlers amid the 2014 Belmont Stakes. In October 2014 performer Ringo Starr signed to show up in the worldwide advertising effort for Skechers Relaxed Fit footwear
The organization offers two unmistakable footwear classifications: a way of life division that incorporates the philanthropy line BOBS and Relaxed Fit solace shoes, and an execution division that incorporates Skechers GOrun and GOwalk footwear. Through authorizing assentions, the organization offers marked clothing, sacks, watches, eyewear and extra stock. Skechers has a broad system of worldwide wholesalers that offer its item in more than 120 nations and domains, and almost 900 Skechers stores far and wide