Sony Corporation is Japanese Multinational Corporation and is headquartered in Kōnan Minato, Tokyo in Japan.
Image: company website
It has diversified its business in various domains which also includes professional and consumer electronics, entertainment, gaming and financial services. Sony is one of the leaders in manufacturing of consumer electronic products for professional and consumer markets, and is a global brand name in electronics.
Sony Corp is the parent company of Sony group and is the electronics unit. It does its business through four business units - motion pictures, electronics (including medical business, network services and video games), financial and music services. All these make Sony the world’s most comprehensive and complete entertainment companies. Sony principal operational businesses include Sony Pictures Entertainment, Sony Electronics, Sony Interactive Entertainment, Sony Mobile Communications, Sony Music Entertainment and Sony Financial.
Sony is the world leader in semiconductors and was ranked one in 2013, also the world’s fourth largest television producer after LG Electronics, Samsung Electronics and TCL.
In a bid to bring TV live television to consoles of play stations and of mobile devices PlayStation Vue of Sony has attracted 120,000 subscribers since its launch in March 2015. According to sources placed in Bloomberg, they say that Sony is rolling out support for Vue for Roku, which is a popular multichannel streaming box. Sony is member of Sumitomo Mitsui Financial Group, which is a successor to previously belonged Mitsui keiretsu. The company current marketing tagline is “BE MOVED”. This came after Sonny came up with slogans like “ like no other” and “MAKE.BELEIVE”.