Established in 1968, Subaru of America, Inc. (SOA) is the U.S. Sales and Marketing auxiliary of Fuji Heavy Industries (FHI) of Japan.
It is responsible for the marketing, sales, distribution and administration of Subaru vehicles in the United States. Equipped with one of a kind SUBARU BOXER motor on all models and Symmetrical All-Wheel Drive on most, the Subaru product line is famous for strength, dependability, footing and "active security,".
As a result, in United States market, the company has one of the highest repurchase-loyalty ratings. Today, the Subaru product line includes Impreza, Legacy, Outback, Forester, and Crosstrek.
Subaru of America, Inc. moved to its present Cherry Hill, NJ, office in 1986. The $18 million, 115,000 square-foot, seven-story structure serves as the organization's national central location lodging around 300 individuals in Finance, IT, Marketing, Sales and Product Planning. The organization markets Subaru vehicles, parts and accessories through a system of around 600 retailers over the United States.
Subaru’s operation center is situated in Pennsauken, NJ. This 59,000 square foot building houses about 200 representatives from Customer Loyalty, Parts, Service, Government Relations, Training and Financial Services Departments. SOA has three regional and 12 zone offices that support local sales, supplier and retailer relations activities. Subaru operates 5 distribution centers all through the United States supporting Subaru retailer parts and accessories needs in the US and western Canada. The distribution centers are situated in Florence, NJ; Douglasville GA (close Atlanta); Whitestown IN (close Indianapolis); Aurora CO (close Denver); and Portland OR. The company employs more than 100 individuals utilized at our distribution centers.