Corporate Air SWOT Analysis, USP & Competitors

Posted in Airlines, Total Reads: 810

SWOT Analysis of Corporate Air with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis

Corporate Air

Parent Company

Corporate Air





Tagline/ Slogan

The Best Way From Here To There Is Corporate Air


Regional experience as a feeder



Regional Passengers

Target Group

Serving nine states in midwestern and northeastern US


Quality regional feeder airline

SWOT Analysis


1. Provides feeder service on behalf of FedEx Express, as well as the United States Postal Service
2. Company had won philanthropy and diamond awards
3. More than a few decades of experience and is a known brand name

4. Regionally a prominent B2B service provider in the USA


1. Accidents happening in the recent past have affected brand image
2. Tarnished image due to FAA fines & limited geographic reach


1. Most of the business from repeat customers (Strong word of mouth)
2.Growth opportunities  in personalized private charters
3. Engage in philanthropic activities to improve brand image


1. Airline industry had struggled financially
2. Rising fuel costs can affect business oeprations

3. Increasing competitor activity can reduce market share



1. TransState Airlines
2. Gojet Airlines LLC
3. Flight Works Incorporated

The table above concludes the Corporate Air SWOT analysis along with its marketing and brand parameters.


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