Air Evac SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP

Air Medical Group Holding

International

Airlines

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Operates a fleet of medically-equipped helicopters and provides air ambulance services to hospitals and EMS agencies in rural markets

Air Medical Services

Hospitals , patients in rural areas

Patient first focus

Below are the Strengths in the SWOT Analysis of Air Evac:

1. Largest independently owned and operated membership-supported air ambulance service in the United States

2. Operates at more than 100 bases across 15 states.
3. Provides services to rural areas where other services are not present

4.Highly competent medical staff

5. Offers good services for a social cause

Here are the weaknesses in the Air Evac SWOT Analysis:

1.Large number of crashes due to flight in poor weather conditions

2.Private ownership is a concern
3.Cost structure due to increasing labour and maintenance costs

Following are the Opportunities in Air Evac SWOT Analysis:

1. New quarters to be built in West state , which can increase business 
2.Diversification of services offered

3. Seek govt support and financial aid for more services

The threats in the SWOT Analysis of Air Evac are as mentioned:

1. Volatility in crude oil costs
2.Rura areas may lack adequate infrastructure for landing helicopters
3.Non –payment of dues from poor people in rural areas

Below are the top 2 Air Evac competitors:

1.Air Care
2.PHI