Air Evac SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP

Published by MBA Skool Team, Last Updated: April 12, 2020

SWOT analysis of Air Evac analyses the brand/company with its strengths, weaknesses, opportunities & threats. In Air Evac SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like Air Evac to benchmark its business & performance as compared to the competitors and industry. Air Evac is one of the leading brands in the airlines sector.

The table below lists the SWOT (Strengths, Weaknesses, Opportunities, Threats), top Air Evac competitors and includes Air Evac target market, segmentation, positioning & Unique Selling Proposition (USP).

Air Evac SWOT Analysis, Competitors, Segmentation, Target Market, Positioning, USP & Brand Analysis Table
Air Evac Brand Analysis
Parent Company

Air Medical Group Holding

Category

International

Sector

Airlines

Tagline/ Slogan

-

USP

Operates a fleet of medically-equipped helicopters and provides air ambulance services to hospitals and EMS agencies in rural markets

Air Evac STP
Air Evac Segmentation

Air Medical Services

Air Evac Target Market

Hospitals , patients in rural areas

Air Evac Positioning

Patient first focus

Air Evac SWOT Analysis
Air Evac Strengths

Below are the Strengths in the SWOT Analysis of Air Evac:

1. Largest independently owned and operated membership-supported air ambulance service in the United States

2. Operates at more than 100 bases across 15 states.
3. Provides services to rural areas where other services are not present

4.Highly competent medical staff

5. Offers good services for a social cause

Air Evac Weaknesses

Here are the weaknesses in the Air Evac SWOT Analysis:

1.Large number of crashes due to flight in poor weather conditions

2.Private ownership is a concern
3.Cost structure due to increasing labour and maintenance costs

Air Evac Opportunities

Following are the Opportunities in Air Evac SWOT Analysis:

1. New quarters to be built in West state , which can increase business 
2.Diversification of services offered

3. Seek govt support and financial aid for more services

Air Evac Threats

The threats in the SWOT Analysis of Air Evac are as mentioned:

1. Volatility in crude oil costs
2.Rura areas may lack adequate infrastructure for landing helicopters
3.Non –payment of dues from poor people in rural areas

Air Evac Competition
Competitors

Below are the top 2 Air Evac competitors:

1.Air Care
2.PHI

 

This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Air Evac. The BrandGuide section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2800 brands from over 20 industry sectors.

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