AmeriJet International SWOT Analysis, USP & Competitors

Posted in Airlines, Total Reads: 939

SWOT Analysis of AmeriJet International with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis

AmeriJet International

Parent Company

HIG Capital , David Bassett




Airline Industry

Tagline/ Slogan

Land, Sea, Air-We get it there


Multi-Modal transportation & logistics, World presence



Delivery of dangerous item, human remains, oversized freight

Target Group

Big Shipper, Personal order


Multi-modal transportation & Logistics

SWOT Analysis


1. Presence in all mode of Logistics
2. Bigger Airlines to meet the demand
3. Strong order book and clients
4. Diverse order, state of art facility in refrigeration & different type of storing facility

5. Over 50 destinations across america and Carribean


1. Long supply chain and difficult to manage
2.Bigger airplanes and maintenance is high
3.Delivery module is long & difficult to manage


1. Opportunity in Ecommerce business
2.Huge opportunity in Asia where its access is limited


1. New global player entry
2.Ramp up the supply chain in case of high demand
3.Rising fuel prices and Government regulation



1.Premier Logistics Inc.
2.Air transport Services Group Inc.
3.Expeditors International of Washington, Inc.

The table above concludes the AmeriJet International SWOT analysis along with its marketing and brand parameters.


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