SWOT Analysis of Arctic Transportation Services with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis
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Arctic Transportation Services |
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Parent Company |
Ryan Air Services |
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Category |
Cargo Airline |
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Sector |
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Tagline/ Slogan |
The tough get going |
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USP |
Service to remote area |
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Arctic Transportation Services STP |
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Segment |
Cargo Service |
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Target Group |
Rural population of USA |
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Positioning |
Low cost carrier & Service to village in USA |
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Arctic Transportation Services SWOT Analysis |
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Strengths |
1. Strong presence in Village area of USA |
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Weaknesses |
1.Serving only rural class |
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Opportunities |
1.Expansion in other markets |
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Threats |
1.New Player in the market |
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Arctic Transportation Services Competition |
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Competitors |
1.Southern Air |
The brandguide table above concludes the Arctic Transportation Services SWOT analysis along with its marketing and brand parameters. Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry.
Browse marketing analysis of more brands and companies similar to Arctic Transportation Services. The BrandGuide section covers SWOT Analysis, USP, STP & Competition of more than 6000 brands from over 20 categories.
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