Ameriflight SWOT Analysis, USP & Competitors

Posted in Airlines, Total Reads: 1109

SWOT Analysis of Ameriflight with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis


Parent Company

Ameriflight LLC


Scheduled services and Cargo services



Tagline/ Slogan



Services critical items- radioactive material, financial documents, medicines etc.



Feeder Airline segment

Target Group

Overnight parcel carriers such as UPS, DHL etc.


Expert in handling sensitive cargo

SWOT Analysis


1. Headquartered at Burbank, “Media Capital of the world”. Close proximity to high profile customers in Hollywood.

2. Huge fleet of 170+, a strong portfolio of expeditors & regular carriers.

3. Large route map spanning entire USA and extending to Puerto Rico.

4. Expertise in carrying sensitive material like medicines, radioactive materials etc

5. Strong brand presence in the region


1. Poor safety record, with long history of accidents in late 2000’s.

2. Weakening brand image in competitive cargo segment and loss of business, given the nature of customers served.


1. Ameriflight’s extensive route network could be useful, given the increasing importance of smaller cities in commercial activity.

2. Increasing consumer business


1. Network effects among its customers that aggravate weakening brand name

2. Increasing online transfers reducing its business in finance segment

3. Parcel service providers such as UPS, are expanding connectivity to more airports. 



1. Critical Air Medicine

2. Air Cargo Carriers


The table above concludes the Ameriflight SWOT analysis along with its marketing and brand parameters.


Browse marketing analysis of more brands and companies similar to Ameriflight. The BrandGuide section covers SWOT Analysis, USP, STP & Competition of more than 6000 brands from over 20 categories.

Search & Explore : BrandGuide

The brand names and other brand information used in the BrandGuide section are properties of their respective companies. The companies are not associated with MBASkool in any way. The brand names are used purely for educational/academic purpose only. Utmost care has been taken in the analysis of the brands. However, if you find any ambiguity kindly help us improve.

Edit the Brand or Add a New One : Contribute to BrandGuide
Share this Page on:

Similar Brands in the same Sector: