Toyota Boshoku SWOT Analysis, Competitors & USP

Posted in Automobiles, Total Reads: 2619

SWOT analysis of Toyota Boshoku analyses the brand/company with its strengths, weaknesses, opportunities & threats. In Toyota Boshoku SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like Toyota Boshoku to benchmark its business & performance as compared to the competitors and industry. Toyota Boshoku is one of the leading brands in the automobiles sector. The table below also lists the top Toyota Boshoku competitors and elaborates Toyota Boshoku market segmentation, target group, positioning & Unique Selling Proposition (USP).

Toyota Boshoku SWOT, Competitors, Marketing STP & Brand analysis Table
Toyota Boshoku Brand Analysis
Parent Company

Toyota Boshoku


Automobile Parts / Designing



Tagline/ Slogan

Design Your Passion


Reliable, well-known name in design of automobiles and parts offering innovative solutions

Toyota Boshoku STP

Automobile Parts / Designing

Target Group

Automobile Manufacturers / Designer


Automobile Design Service Provider

Toyota Boshoku SWOT Analysis

Below is the Strengths, Weaknesses, Opportunities & Threats (SWOT) Analysis of Toyota Boshoku. Strengths are:

1. Domestic Market is strong since 1918
2. High Growth Rate
3. Skilled Manpower with close to 35,000+ employees in the company
4. Innovative Solutions and strong R&D

5. Brand reputation and strong brand portfolio

6. The company has been recognized with several accolades and awards


Here are the weaknesses in the Toyota Boshoku SWOT Analysis:

1. Intense competition means limited market share growth
2. Weak Presence In emerging Markets


Following are the Opportunities in Toyota Boshoku SWOT Analysis:

1. New Product Development
2. Changing Customer Needs
3. Increasing Fuel Prices leads to need for car designs that are fuel efficient
4. Hybrid Option leads to scope for more parts and innovative designs

5.Growth through Acquisitions


The threats in the SWOT Analysis of Toyota Boshoku are as mentioned:

1. Rising Cost of Raw Materials
2. Global Economy and increase in Labor Costs

3. Economic recession and fluctuating prices

4. Stringent emission norms

Toyota Boshoku Competition

Below are the top 3 Toyota Boshoku competitors:

1. Delphi 
2. Johnson Controls 
3. BorgWarner

The brandguide table above concludes the Toyota Boshoku SWOT analysis along with its marketing and brand parameters.

Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Toyota Boshoku. The BrandGuide section covers SWOT Analysis, USP, STP & Competition of more than 6000 brands from over 20 categories. This SWOT and marketing analysis has been researched & authored by our BrandGuide Research Team members.

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