Hyundai Verna SWOT Analysis, Competitors & USP

Posted in Automobiles, Total Reads: 5183

SWOT analysis of Hyundai Verna analyses the brand/company with its strengths, weaknesses, opportunities & threats. In Hyundai Verna SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like Hyundai Verna to benchmark its business & performance as compared to the competitors and industry. Hyundai Verna is one of the leading brands in the automobiles sector. The table below also lists the top Hyundai Verna competitors and elaborates Hyundai Verna market segmentation, target group, positioning & Unique Selling Proposition (USP).

Hyundai Verna SWOT, Competitors, Marketing STP & Brand analysis Table
Hyundai Verna Brand Analysis
Parent Company

Hyundai
Category

Sedan
Sector

Automobiles
Tagline/ Slogan

Feel it
USP

Design, Reliability, Affordability
Hyundai Verna STP
Segment

Premium Sedan Segment
Target Group

Top End of the market buying a sedan
Positioning

A car which can once be felt after you drive it
Hyundai Verna SWOT Analysis
Strengths

Below is the Strengths, Weaknesses, Opportunities & Threats (SWOT) Analysis of Hyundai Verna. Strengths are:

1.Good dealership
2.Good servicing
3.Strong advertising
4.Low end luxurious sedan
Weaknesses

Here are the weaknesses in the Hyundai Verna SWOT Analysis:

1.Weak advertising and brand visibility
2.Intense competition in the sedan segment
3.No new innovations
Opportunities

Following are the Opportunities in Hyundai Verna SWOT Analysis:

1.Increasing purchasing power and growing target base 
2.Leverage strong brand name by more advertising 
3.Newer innovations
Threats

The threats in the SWOT Analysis of Hyundai Verna are as mentioned:

1.Intense competition
2.Government regulations and increasing fuel prices  
3.Improvement in public transport
Hyundai Verna Competition
Competitors

Below are the top 5 Hyundai Verna competitors:

1.Fiesta
2.Linea
3.Vento
4.City
5.Etios

The brandguide table above concludes the Hyundai Verna SWOT analysis along with its marketing and brand parameters.

Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Hyundai Verna. The BrandGuide section covers SWOT Analysis, USP, STP & Competition of more than 6000 brands from over 20 categories.

Search & Explore : BrandGuide


The brand names and other brand information used in the BrandGuide section are properties of their respective companies. The companies are not associated with MBASkool in any way. The brand names are used purely for educational/academic purpose only. Utmost care has been taken in the analysis of the brands. However, if you find any ambiguity kindly help us improve.

Edit the Brand or Add a New One : Contribute to BrandGuide
Share this Page on:
Facebook ShareTweetShare on Linkedin

Similar Brands in the same Sector: