Capital Dynamics Ltd. SWOT Analysis, USP & Competitors

Posted in Banking & Financial Services, Total Reads: 708

SWOT Analysis of Capital Dynamics Ltd. with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis

Capital Dynamics Ltd.

Parent Company

Capital Dynamics Ltd.




Financial Services

Tagline/ Slogan

People are our greatest asset


A financial firm specially dealing with investment advisory & fund management services



Individuals, High Net Worth Individuals (HNI’s), large Investors and huge firms looking for fund management & investment advisory services

Target Group

HNI’s, Investors & Huge firms looking for investment advisory services


A firm specializing in investment advisory services

SWOT Analysis


1. Specializing in fund management & investment advisory services
2. Strong presence in Australia, Hong Kong, Malaysia and Singapore
3. Asia’s first global investment house

4. A strong team of experts in the industry

5. Growing financial performance shows the brands strength


1. No ties with banks and insurance companies
2. Not enough presence worldwide


1. Can diversify into banking services
2. Expand to other geographic locations

3. Increase in customer base can propel the business positively


1. Changes made by the capital market regulators
2. Highly risky to interest rate and other economic changes

3. high intensified competition



1. National Australia Bank
2. ANZ Bank
3. United Overseas Bank

4. DBS Group Holdings

5. Commonwealth Bank of Australia

The table above concludes the Capital Dynamics Ltd. SWOT analysis along with its marketing and brand parameters.


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