Geojit BNP Paribas SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP

Published by MBA Skool Team, Last Updated: April 26, 2020

SWOT analysis of Geojit BNP Paribas analyses the brand/company with its strengths, weaknesses, opportunities & threats. In Geojit BNP Paribas SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like Geojit BNP Paribas to benchmark its business & performance as compared to the competitors and industry. Geojit BNP Paribas is one of the leading brands in the banking & financial services sector.

The table below lists the SWOT (Strengths, Weaknesses, Opportunities, Threats), top Geojit BNP Paribas competitors and includes Geojit BNP Paribas target market, segmentation, positioning & Unique Selling Proposition (USP).

Geojit BNP Paribas SWOT Analysis, Competitors, Segmentation, Target Market, Positioning, USP & Brand Analysis Table
Geojit BNP Paribas Brand Analysis
Parent Company

BNP Paribas and KSIDC and Mr. Rakesh Jhunjhunwala

Category

Brokerage Houses, Consumer Financial Services

Sector

Banking & Financial Services

Tagline/ Slogan

Deliver quality service at competitive rates

USP

Experience in Financial Advisory since 1986

Geojit BNP Paribas STP
Geojit BNP Paribas Segmentation

Brokerage

Geojit BNP Paribas Target Market

Urban and Rural Investors

Geojit BNP Paribas Positioning

Complete Investment and Stock trading Solutions

Geojit BNP Paribas SWOT Analysis
Geojit BNP Paribas Strengths

Below are the Strengths in the SWOT Analysis of Geojit BNP Paribas:

1. International expertise of BNP Paribas
2. Multichannel Services to help customers like internet, phone, branch etc
3. Has over 550 offices in over 300 cities across India

4. Works for over 600000 clients
5. Has always been an initiator thereby using the first mover advantage in financial services

Geojit BNP Paribas Weaknesses

Here are the weaknesses in the Geojit BNP Paribas SWOT Analysis:

1.  Less penetration in some regions of the country

2.  Low publicity causes lack of awareness amongst investors

Geojit BNP Paribas Opportunities

Following are the Opportunities in Geojit BNP Paribas SWOT Analysis:

1. Growing rural market through customised and cheaper services
2. Investments by Earning Urban Youth

Geojit BNP Paribas Threats

The threats in the SWOT Analysis of Geojit BNP Paribas are as mentioned:

1.  Stringent Economic measures by Government and RBI
2.  Entry of foreign finance firms in Indian Market

Geojit BNP Paribas Competition
Competitors

Below are the top 3 Geojit BNP Paribas competitors:

1.  Sharekhan

2.  IIFL

3.  Indiabulls


This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Geojit BNP Paribas. The BrandGuide section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2800 brands from over 20 industry sectors.

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