Industrivarden SWOT Analysis, Competitors & USP

Posted in Banking & Financial Services, Total Reads: 1324

SWOT Analysis of Industrivarden with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis


Parent Company



Investment Services


Banking & Financial Services

Tagline/ Slogan

Building ownership activities (vardeskapande aktivit agande)


Some of the largest holdings include Handelsbanken, Sandvik, SCA, Ericcson, SSAB, AB Volvo and Skanska.

Industrivarden STP


Firms looking for investment capital

Target Group

Firms looking to raise capitals through investments/share holdings.


Leading investment company in the Nordic region

Industrivarden SWOT Analysis


Below is the Strengths, Weaknesses, Opportunities & Threats (SWOT) Analysis of Industrivarden :

1. Huge workforce: More than 375,000 employees across the globe.
2. With its rich experience in active ownership, it has a unique position in creating long-term value in listed Nordic companies.
3. Largest shareholders in global recognized brands (such as Ericcson, SCA and Volvo).
4. Achieving organic growth through diversified offerings on domestic scale.


1. Complicated ownership structure: Many small owners and several of its own holdings also owned shares in Industrivärden

2. Volatile market risking abrupt losses: The stock market decline hit hard when both the company's shareholding had declines in price


1. Scope of global expansion through strategic mergers, acquisitions and investments
2. Chance to further on a domestic scale by investing in more companies


1. There is a scarcity of investment grade issuance and these firms can easily take advantage of the favorable environment
2. Looming economic crisis in Europe can percolate to Nordic countries causing huge losses to the company

3. Highly impacted by change in regulations and legislations

Industrivarden Competition


Below are the 6 main Industrivarden competitors :

1.Investor AB
2.L E Lundbergforetagen AB
3.Ledstiernan AB

4.Ratos AB

5.Investment AB Kinnevik

6.Novestra AB

The brandguide table above concludes the Industrivarden SWOT analysis along with its marketing and brand parameters. Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry.


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