Banco de Sabadell SWOT Analysis, Competitors & USP

Posted in Banking & Financial Services, Total Reads: 3717

SWOT analysis of Banco de Sabadell analyses the brand/company with its strengths, weaknesses, opportunities & threats. In Banco de Sabadell SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like Banco de Sabadell to benchmark its business & performance as compared to the competitors and industry. Banco de Sabadell is one of the leading brands in the banking & financial services sector. The table below also lists the top Banco de Sabadell competitors and elaborates Banco de Sabadell market segmentation, target group, positioning & Unique Selling Proposition (USP).

Banco de Sabadell SWOT, Competitors, Marketing STP & Brand analysis Table
Banco de Sabadell Brand Analysis
Parent Company

Banco de Sabadell

Category

Banking

Sector

Banking & Financial Services

Tagline/ Slogan

The bank of the best companies. And yours.

USP

It's currently the only bank in Spain that accepts operations on all platforms (Iphone/Ipad, Android, Blackberry and Windows Phone).

Banco de Sabadell STP
Segment

For the people who are looking to invest and take credit from banks

Target Group

SMEs, Stock market Investors, Families, Corporates.

Positioning

Leading bank that provides banking services via mobile devices.

Banco de Sabadell SWOT Analysis
Strengths

Below is the Strengths, Weaknesses, Opportunities & Threats (SWOT) Analysis of Banco de Sabadell. Strengths are:

1. One of the top 5 banking group funded by private Spanish capital. It includes several banks, brands, subsidiary and holding companies spanning the whole range of financial business.
2. Leading position in remote banking via mobile devices.
3. It also provides a customer care service via Facebook and Twitter, being the only Spanish bank to attend to its customers 24 hours a day, every day of the week through these channels.
4. Banco Sabadell is also the only bank in Europe to allow cheques to be deposited via mobile phone, with its InstantCheck application

5. It has a network of 1,300+ offices employing a total of 10,000 staff.

6. Banco Sabadell is the only Spanish bank with ISO 9001 certification for all its global processes and the Gold Seal from the European Foundation for Quality Management (EFQM).

Weaknesses

Here are the weaknesses in the Banco de Sabadell SWOT Analysis:

1.Dependence on the Spanish market
2. Intense competition in the banking sector from other leading banks

Opportunities

Following are the Opportunities in Banco de Sabadell SWOT Analysis:

1.Commercial offers via Social Media
2.Financing of vineyards
3. Finance to small entrepreneurs for building a self sufficient economy

4. Financing of Carbon footprint valuation companies

5. Expansion into growing economies

Threats

The threats in the SWOT Analysis of Banco de Sabadell are as mentioned:

1. EU problems
2.Spain’s Public debt to GDP ratio is reason for concern
3.Foreign banks that have better technology, more assets and a global footprint.

Banco de Sabadell Competition
Competitors

Below are the top 5 Banco de Sabadell competitors:

1.Banco Santander, BBVA

2. Banco Popular Español

3.Banco Bilbao VizcayaArgentaria

4. Deutsche Bank –España

5. Bilbao BizcaiaKutxa

The brandguide table above concludes the Banco de Sabadell SWOT analysis along with its marketing and brand parameters.

Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Banco de Sabadell. The BrandGuide section covers SWOT Analysis, USP, STP & Competition of more than 6000 brands from over 20 categories.

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