HAL Trust Investments SWOT Analysis, Competitors & USP

Posted in Banking & Financial Services, Total Reads: 2894

SWOT analysis of HAL Trust Investments analyses the brand/company with its strengths, weaknesses, opportunities & threats. HAL Trust Investments is one of the leading brands in the banking & financial services sector. The table below also lists the top HAL Trust Investments competitors and elaborates HAL Trust Investments segmentation, targeting, positioning & USP.

HAL Trust Investments

Parent Company

HAL Holding N.V


Investment Services


Banking & Financial Services

Tagline/ Slogan

Increasing long-term shareholder value (vision)


Robust domestic investment company with a well proven track record

HAL Trust Investments STP


Enterprise and institutions

Target Group

Enterprise and institutions looking for raising funds through investments in them


Acquiring and holding significant shareholdings in companies for growth

HAL Trust Investments SWOT Analysis


Below is the Strengths, Weaknesses, Opportunities & Threats (SWOT) Analysis of HAL Trust Investments. Strengths are:

1. Massive workforce: Over twenty four thousand employees
2. Healthy revenue and consistent performance
3. Results of investments are well proven and have good track record.
4. Having investments in companies such as Boskalis, Dockwise, Safilo, Vopak amongst the list.


Here are the weaknesses in the HAL Trust Investments SWOT Analysis:

1. Centralized: Concentrated on geographic scale
2. Dependent on volatile financial market


Following are the Opportunities in HAL Trust Investments SWOT Analysis:

1. Growth on a global scale through partnerships, mergers and acquisitions.
2. Achieving organic growth through investments in other sectors.


The threats in the SWOT Analysis of HAL Trust Investments are as mentioned:

1. Contraction of Netherland’s GDP by 0.6 percent during fourth quarter of 2011.
2. Constrained by regulations and legislations.
3. Intensifying competition.

HAL Trust Investments Competition


Below are the top 5 HAL Trust Investments competitors:

1. TNO Bedrijven B.V
2.Yukos International UK BV
3.IMC Financial Markets, Inc

4.Hewlett-Packard Global Investments B.V

5.Europe Interchange B.V

The brandguide table above concludes the HAL Trust Investments SWOT analysis along with its marketing and brand parameters. Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry.

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