First Pacific SWOT Analysis, Competitors & USP

Posted in Banking & Financial Services, Total Reads: 1920

SWOT Analysis of First Pacific with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis

First Pacific

Parent Company

First Pacific Company Limited


Telecommunications, Infrastructure, Consumer Food Products and Natural Resources.


Banking & Financial Services

Tagline/ Slogan

Creating Long term value in Asia


Premier investment management and holding company for emerging Asia.

First Pacific STP


Telecommunications, Infrastructure, Consumer Food Products and Natural Resources.

Target Group

Consumers and Companies.


Their mission is to unlock value in their investee companies.

First Pacific SWOT Analysis


Below is the Strengths, Weaknesses, Opportunities & Threats (SWOT) Analysis of First Pacific :

1. The company has solid grip of the market and sound financials.
2. One of its subsidiary PLDT owns Digitel which is one of the largest telecom firm in the Philippines.
3. Beacon Electric, a joint venture of PLDT, has a high stake in Meralco, the Philippines’ biggest electricity Distributor.

4. Indofood, another subsidiary of First pacific, is among the world's largest instant noodle manufacturers by volume. It is also among the largest plantation companies by area and the largest flour miller in Indonesia.

4. Total broadband subscribers over 3 Million.


1. All the subsidiaries of First Pacific are operating in the developing nations, so any uncertainty in the Global or US market affects their performance.
2. Huge debt has been raised at current to run all the subsidiaries and the current market situation is not very favorable for a rapid growth of any sector


1. Areas of potential investment include toll roads, railways, airports, and water distribution
2. Participation in public-private partnerships in infrastructure development.
3. Invest in a new infrastructure project in the Philippines via MPIC.

4. Grow MPIC's toll road network by building roads and/or by investment in other toll road assets.

5. Grow the plantation business so that Indofood becomes a net seller of crude palm oil (CPO).

6. Expand sources of production at Philex from just one mine, Padcal, to others, through organic growth and/or via acquisition.


1. Euro zone crisis that has impacted all financial markets.
2. Slow down in the economies of the nations they are currently operating.
3. Risk of higher rate of interest to be paid to the lenders.

First Pacific Competition


Below are the 3 main First Pacific competitors :

1. Asia Food & Properties Limited
2. Ayala Corporation
3. CE Casecnan Water and Energy Company, Inc.

The brandguide table above concludes the First Pacific SWOT analysis along with its marketing and brand parameters. Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry.


Browse marketing analysis of more brands and companies similar to First Pacific. The BrandGuide section covers SWOT Analysis, USP, STP & Competition of more than 6000 brands from over 20 categories.

Search & Explore : BrandGuide

The brand names and other brand information used in the BrandGuide section are properties of their respective companies. The companies are not associated with MBASkool in any way. The brand names are used purely for educational/academic purpose only. Utmost care has been taken in the analysis of the brands. However, if you find any ambiguity kindly help us improve.

Edit the Brand or Add a New One : Contribute to BrandGuide
Share this Page on:
Facebook ShareTweetShare on G+Share on Linkedin

Similar Brands in the same Sector: