Commercial Bank Qatar SWOT Analysis, Competitors & USP

Published by MBA Skool Team, Last Updated: April 26, 2020

SWOT analysis of Commercial Bank Qatar analyses the brand by its strengths, weaknesses, opportunities & threats. In Commercial Bank Qatar SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like Commercial Bank Qatar to benchmark its business & performance as compared to the competitors. Commercial Bank Qatar is one of the leading brands in the banking & financial services sector.

The article below lists the Commercial Bank Qatar SWOT, competitors and includes its target market, segmentation, positioning & USP. Let us start the Commercial Bank Qatar SWOT Analysis:

SWOT Analysis of Commercial Bank Qatar

For Commercial Bank Qatar, SWOT analysis can help the brand focus on building upon its strengths and opportunities while addressing its weaknesses as well as threats to improve its market position.

Commercial Bank Qatar Strengths

The strengths of Commercial Bank Qatar looks at the key aspects of its business which gives it competitive advantage in the market. Some important factors in a brand's strengths include its financial position, experienced workforce, product uniqueness & intangible assets like brand value. Below are the Strengths in the SWOT Analysis of Commercial Bank Qatar :

1. Strong Total assets and good financial position in the market
2. Strategic partnerships with associated banks, the National Bank of Oman (NBO) in Oman and United Arab Bank (UAB) in the UAE
3. Strong credit ratings of (A) from Fitch, (A1) from Moody’s and (A-) from Standard & Poor’s
4. Nearly 30 full service branches and 150+ ATMs

Commercial Bank Qatar Weaknesses

The weaknesses of a brand are certain aspects of its business which are it can improve to increase its position further. Certain weaknesses can be defined as attributes which the company is lacking or in which the competitors are better. Here are the weaknesses in the Commercial Bank Qatar SWOT Analysis:

1.No International presence
2. Limited presence in Qatar in terms of network of branches

3. Brand recall is very less globally


Commercial Bank Qatar Opportunities

The opportunities for any brand can include areas of improvement to increase its business. A brand's opportunities can lie in geographic expansion, product improvements, better communication etc. Following are the opportunities in Commercial Bank Qatar SWOT Analysis:

1. Expansion in other Middle East economies

2. Building International brand image

3. Tie-up with international banks to enhance penetration

Commercial Bank Qatar Threats

The threats for any business can be factors which can negatively impact its business. Some factors like increased competitor activity, changing government policies, alternate products or services etc. can be threats. The threats in the SWOT Analysis of Commercial Bank Qatar are as mentioned:

1. Increasing competition in the Middle East
2. Presence of foreign banks

3. Affect of changing world economy and currency values


Commercial Bank Qatar Competitors

There are several brands in the market which are competing for the same set of customers. Below are the top 5 competitors of Commercial Bank Qatar:

1. QNB
2.HSBC Bank Middle East
3. IBQ

4.Qatar Central Bank

5. Qatar Development Bank

Hence this concludes the Commercial Bank Qatar SWOT analysis.

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About Commercial Bank Qatar

Commercial Bank Qatar Overview
Parent Company

Commercial Bank Qatar

Category

Regional Banks

Sector

Banking & Financial Services

Tagline/ Slogan

-

USP

First bank in Qatar to do public bond issuance in Switzerland

Commercial Bank Qatar STP
Segmentation

Corporate, retail, and investment banking services

Target Market

Individuals and corporate clients

Positioning

Bank dedicated to supporting Qatar’s community and social infrastructure


This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

Browse marketing analysis of more brands and companies similar to Commercial Bank Qatar. This section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2500 brands from over 20 industry sectors.

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