Senshu Ikeda Holdings SWOT Analysis, Competitors & USP

Posted in Banking & Financial Services, Total Reads: 957
Advertisements

SWOT Analysis of Senshu Ikeda Holdings with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis

Senshu Ikeda Holdings

Parent Company

Senshu Ikeda Holdings

Category

Regional Banks

Sector

Banking & Financial Services

Tagline/ Slogan

-

USP

Bank that can satisfy all the banking needs at one place

Senshu Ikeda Holdings STP

Segment

Corporate banking and retail banking

Target Group

Businesses, SMEs, individuals, HNIs

Positioning

New age bank with advanced facilities

Senshu Ikeda Holdings SWOT Analysis

Strengths

Below is the Strengths, Weaknesses, Opportunities & Threats (SWOT) Analysis of Senshu Ikeda Holdings :

1. Integration with other banks in Japan
2. A high number of subsidiaries in Japan
3. High customer loyalty
4. Good brand image in Japan

5. High brand recall compared to other banks

6. Strong capital base and financial position in Japan

Weaknesses

1. Insufficient branch network
2. No international presence
3. Too restrictive in policies about banking and lending

Opportunities

1. Acquisition of other sick banks in Japan
2. Overseas expansion

Threats

1. Contracting economy of Japan
2. Intense competition from local and foreign banks

Senshu Ikeda Holdings Competition

Competitors

Below are the 6 main Senshu Ikeda Holdings competitors :

1. Ashikaga Bank

2. Bank of Tokyo-Mitsubishi

3. Keiyo Bank

4. Shinsei Bank.

5. Sumitomo Mitsui Banking Corporation (SMBC)

6. Yamagata Shiawase Bank


The brandguide table above concludes the Senshu Ikeda Holdings SWOT analysis along with its marketing and brand parameters. Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry.

Advertisements

Browse marketing analysis of more brands and companies similar to Senshu Ikeda Holdings. The BrandGuide section covers SWOT Analysis, USP, STP & Competition of more than 6000 brands from over 20 categories.

Search & Explore : BrandGuide


The brand names and other brand information used in the BrandGuide section are properties of their respective companies. The companies are not associated with MBASkool in any way. The brand names are used purely for educational/academic purpose only. Utmost care has been taken in the analysis of the brands. However, if you find any ambiguity kindly help us improve.

Edit the Brand or Add a New One : Contribute to BrandGuide
Share this Page on:
Facebook ShareTweetShare on G+Share on Linkedin

Similar Brands in the same Sector: