Miyazaki Bank SWOT Analysis, USP & Competitors

Posted in Banking & Financial Services, Total Reads: 903

SWOT Analysis of Miyazaki Bank with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis

Miyazaki Bank

Parent Company

Miyazaki Bank


Regional Banks


Banking and Financial Services

Tagline/ Slogan



Traditional Japanese bank with a full bouquet of services



Retail banking and corporate banking

Target Group

Individuals and businesses in need of banking facilities


Local regional Japanese bank

SWOT Analysis


1. Good network of branches

2. 8 subsidiaries in Japan enhances its brand reputation
3. All kinds of banking facilities at one place
4. Excellent ATM network

5. High level of customer loyalty


1. Less intense growth in the past
2. Limited overseas presence


1. Inorganic growth through acquisition of other banks in Japan
2. Expansion in other Asian countries

3. Use of technology in Banking


1. Contraction of Japanese economy is a concern for the bank’s future

2. Reducing NPAs and growing business are two conflicting interests

3. Sluggish demand for banking in Japan



1. Bank of Japan

2. Mitsubishi UFJ Financial Group

3. Mizuho Financial Group

4. Dresdner Bank

5. Japan Bank for International Cooperation

6. Shinsei Bank

The table above concludes the Miyazaki Bank SWOT analysis along with its marketing and brand parameters.


Browse marketing analysis of more brands and companies similar to Miyazaki Bank. The BrandGuide section covers SWOT Analysis, USP, STP & Competition of more than 6000 brands from over 20 categories.

Search & Explore : BrandGuide

The brand names and other brand information used in the BrandGuide section are properties of their respective companies. The companies are not associated with MBASkool in any way. The brand names are used purely for educational/academic purpose only. Utmost care has been taken in the analysis of the brands. However, if you find any ambiguity kindly help us improve.

Edit the Brand or Add a New One : Contribute to BrandGuide
Share this Page on:

Similar Brands in the same Sector: