Partner Re SWOT Analysis, USP & Competitors

Posted in Banking & Financial Services, Total Reads: 830

SWOT Analysis of Partner Re with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis

Partner Re

Parent Company

Partner Re Ltd.


Diversified Insurance


Banking and Financial Services

Tagline/ Slogan

The thinking insurer's reinsurer


The company has an excellent risk management system in place that delivers higher value and return



Reinsurance including property and casualty, catastrophe, specialty lines, life, and alternative risk transfer

Target Group

Businesses, Insurance companies


The professional of professionals

SWOT Analysis


1. The company has a presence in Asia, Europe and Africa and hence shows good insulation against geographic risk.

2. The company boasts of a strong and motivated workforce of 1200+ employees.

3. The company finds its strength in the book, its people, an unquestioned ability to pay claims and underwriting analysis

4. It is serving more than 2000 clients across insurance services


1. The company’s rating has been downgraded which may pose as a weakness for the company.

2. The Company's reinsurance operations are exposed to low frequency but high severity risk events


1. The global outlook for the reinsurance market is positive, which is an opportunity for the company to grow.

2. Also, the growth in the global life and health insurance provides scope for the group to expand


1. The increase in the consolidation in the reinsurance industry is likely to pose a threat in terms of intensifying of the competition.

2. The weakening pricing power of the reinsurance providers may affect the market performance of the company.

3. The increase in the natural disasters and catastrophic events can cause a trouble to the underwriting profitability of the company.



1. Axis Capital Holdings Limited

2. Everest Re Group, Ltd.

3. Munich Reinsurance America, Inc.

4. Swiss Re Group


The table above concludes the Partner Re SWOT analysis along with its marketing and brand parameters.


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