Punjab and Sind Bank SWOT Analysis, Competitors & USP
SWOT analysis of Punjab and Sind Bank analyses the brand by its strengths, weaknesses, opportunities & threats. In Punjab and Sind Bank SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like Punjab and Sind Bank to benchmark its business & performance as compared to the competitors. Punjab and Sind Bank is one of the leading brands in the banking & financial services sector.
The table below lists the Punjab and Sind Bank SWOT (Strengths, Weaknesses, Opportunities, Threats), top Punjab and Sind Bank competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).
| Punjab and Sind Bank Brand Analysis | |
|---|---|
| Parent Company |
Government of India |
| Category |
Banking services |
| Sector | |
| Tagline/ Slogan |
To strive to achieve excellence in Customer Service |
| USP |
Commitment to help the weaker section of society |
| Punjab and Sind Bank STP | |
| Segment |
Individual and industry banking especially in Punjab |
| Target Group |
All age and earning groups |
| Positioning |
Complete Banking solutions |
| SWOT Analysis of Punjab and Sind Bank | |
| Punjab and Sind Bank Strengths |
Below are the Strengths in the SWOT Analysis of Punjab and Sind Bank: 1. Schemes for rural sector |
| Punjab and Sind Bank Weaknesses |
Here are the weaknesses in the Punjab and Sind Bank SWOT Analysis: 1. Less penetration in the urban areas 2. Inadequate advertising and branding as compared to other banks |
| Punjab and Sind Bank Opportunities |
Following are the Opportunities in Punjab and Sind Bank SWOT Analysis: 1. Small scale business banking across India |
| Punjab and Sind Bank Threats |
The threats in the SWOT Analysis of Punjab and Sind Bank are as mentioned: 1. Economic crisis and economic fluctuations |
| Punjab and Sind Bank Competition | |
| Punjab and Sind Bank Competitors |
Below are the top 6 competitors of Punjab and Sind Bank: 1. Indian bank 3. Canara bank 5. Allahabad bank 6. IDBI |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
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