Old Republic International Insurance SWOT Analysis, USP & Competitors

Posted in Banking & Financial Services, Total Reads: 670

SWOT Analysis of Old Republic International Insurance with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis

Old Republic International Insurance

Parent Company

Old Republic International Group


Diversified Insurance


Banking and Financial Services

Tagline/ Slogan



The group is known for its unique view on the insides of the business with unique benefits in the insurance offers



General Insurance, Title Insurance, Mortgage Guaranty

Target Group

Commercial Clients, Businesses, Government and Institutions


A financially and fundamentally strong group with members having a great geographical reach

SWOT Analysis


1. The company has strength in its diverse range of services which has and is increasing the customer base.

2. The company has been showing a better performance of an overall revenue growth

3. The company boasts of strength of 7900 employees

4. The company has a strong presence in the insurance sector owing to its product offerings


1. The company has shown decline in operating results affecting its credit metrics.

2. The company’s profitability has been showing decline due to weak cost management.

3. The company is not well diverse in terms of geographic locations and hence exposed to geographic risks.


1. The growing insurance market poses a great opportunity for the company to grow.

2. The ageing population of the US market is likely to increase the demand for insurance products

3. Tieups and acquisitions can help the brand strengthen


1. Competition in the mortgage insurance industry may affect the earnings of the company.

2. Stringent regulations and the complex regulatory framework pose complications for the growth of the company.

3. Increased incidents of natural disasters may test the claims paying capability of the company.



1. Allstate Corporation

2. American Family Insurance Group

3. Farmers Group Inc

4. Fidelity National Financial, Inc

The table above concludes the Old Republic International Insurance SWOT analysis along with its marketing and brand parameters.


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