SWOT analysis of Lakshmi Vilas Bank analyses the brand/company with its strengths, weaknesses, opportunities & threats. In Lakshmi Vilas Bank SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like Lakshmi Vilas Bank to benchmark its business & performance as compared to the competitors and industry. As of 2020, Lakshmi Vilas Bank is one of the leading brands in the banking & financial services sector.
The table below lists the SWOT (Strengths, Weaknesses, Opportunities, Threats), top Lakshmi Vilas Bank competitors and includes Lakshmi Vilas Bank target market, segmentation, positioning & Unique Selling Proposition (USP).
| Lakshmi Vilas Bank Brand Analysis | |
|---|---|
| Parent Company |
Private bank (7 people of Karur under the leadership of Shri V.S.N. Ramalinga Chettiar) |
| Category |
Banking |
| Sector | |
| Tagline/ Slogan |
Life smiles where LVB serves |
| USP |
Based on pure and strong values |
| Lakshmi Vilas Bank STP | |
| Lakshmi Vilas Bank Segmentation |
Individual and Industry banking |
| Lakshmi Vilas Bank Target Market |
Semi-urban and Rural banking |
| Lakshmi Vilas Bank Positioning |
Complete Banking solutions |
| Lakshmi Vilas Bank SWOT Analysis | |
| Lakshmi Vilas Bank Strengths |
Below are the Strengths in the SWOT Analysis of Lakshmi Vilas Bank: 1. Focus on Strong robust financial products |
| Lakshmi Vilas Bank Weaknesses |
Here are the weaknesses in the Lakshmi Vilas Bank SWOT Analysis: 1. Moderate presence across India as it is predominantly present in South India 2. Minimal marketing causes less visibility |
| Lakshmi Vilas Bank Opportunities |
Following are the Opportunities in Lakshmi Vilas Bank SWOT Analysis: 1. Upcoming SME banking |
| Lakshmi Vilas Bank Threats |
The threats in the SWOT Analysis of Lakshmi Vilas Bank are as mentioned: 1. Economic slowdown |
| Lakshmi Vilas Bank Competition | |
| Competitors |
Below are the top 3 Lakshmi Vilas Bank competitors: 1. Kotak Mahindra bank 3. Federal bank |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Lakshmi Vilas Bank. The BrandGuide section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2800 brands from over 20 industry sectors.
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