SWOT analysis of United Bank of India analyses the brand/company with its strengths, weaknesses, opportunities & threats. In United Bank of India SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like United Bank of India to benchmark its business & performance as compared to the competitors and industry. As of 2020, United Bank of India is one of the leading brands in the banking & financial services sector.
The table below lists the SWOT (Strengths, Weaknesses, Opportunities, Threats), top United Bank of India competitors and includes United Bank of India target market, segmentation, positioning & Unique Selling Proposition (USP).
| United Bank of India Brand Analysis | |
|---|---|
| Parent Company |
Government of India |
| Category |
Bank |
| Sector | |
| Tagline/ Slogan |
The bank that begins with ‘U’ |
| USP |
Commitment to Customers |
| United Bank of India STP | |
| United Bank of India Segmentation |
Individual and Industry banking |
| United Bank of India Target Market |
Semi-Urban Sector |
| United Bank of India Positioning |
Complete Banking solutions |
| United Bank of India SWOT Analysis | |
| United Bank of India Strengths |
Below are the Strengths in the SWOT Analysis of United Bank of India: 1. Financial products for rural segment |
| United Bank of India Weaknesses |
Here are the weaknesses in the United Bank of India SWOT Analysis: 1. Very Low International presence 2. Advertising is less thus weak brand recognition as compared to major players |
| United Bank of India Opportunities |
Following are the Opportunities in United Bank of India SWOT Analysis: 1. Small enterprise banking |
| United Bank of India Threats |
The threats in the SWOT Analysis of United Bank of India are as mentioned: 1. Economic slowdown |
| United Bank of India Competition | |
| Competitors |
Below are the top 3 United Bank of India competitors: 1. Indian bank 3. UCO bank |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to United Bank of India. The BrandGuide section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2800 brands from over 20 industry sectors.
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