Turner SWOT Analysis, Competitors & USP

Posted in Conglomerates, Total Reads: 1957

SWOT analysis of Turner analyses the brand/company with its strengths, weaknesses, opportunities & threats. In Turner SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like Turner to benchmark its business & performance as compared to the competitors and industry. Turner is one of the leading brands in the conglomerates sector. The table below also lists the top Turner competitors and elaborates Turner market segmentation, target group, positioning & Unique Selling Proposition (USP).

Turner SWOT, Competitors, Marketing STP & Brand analysis Table
Turner Brand Analysis
Parent Company

Turner Industries Group


Construction Services



Tagline/ Slogan

Building a better future



Turner STP

Spans all across the world

Target Group

High Income groups, MNC’s and Governments


Highest value provider of construction services & technical expertise.

Turner SWOT Analysis

Below is the Strengths, Weaknesses, Opportunities & Threats (SWOT) Analysis of Turner. Strengths are:

1. Annual revenue to the tune of $10 billion
2. Employee strength of 5200 working on 1500 projects each year 
3. Provide clients accessibility and support of a local firm and resources of an MNC
4. Player in a high barriers of market entry

5. Strong brand recognition for undertaking complex projects

6. Exposure across businesses, segments and geographies reduces the impact of economic cycles


Here are the weaknesses in the Turner SWOT Analysis:

1. Low profitability due to low net margins
2. Productivity and labor issues in some markets
3. Caught up in cost dispute in New York City


Following are the Opportunities in Turner SWOT Analysis:

1. Opportunities in new emerging economies
2. Economic recovery in USA

3. Low prices due to increased competition


The threats in the SWOT Analysis of Turner are as mentioned:

1. Economic recession in its primary North America market
2. Volatility in global financial markets
3. Increase in interest rates and tax changes

Turner Competition

Below are the top 3 Turner competitors:

1. Bechtel
2. Flour Corp
3. Tutor Perini Corp

The brandguide table above concludes the Turner SWOT analysis along with its marketing and brand parameters.

Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Turner. The BrandGuide section covers SWOT Analysis, USP, STP & Competition of more than 6000 brands from over 20 categories. This SWOT and marketing analysis has been researched & authored by our BrandGuide Research Team members.

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