ITT Corporation SWOT Analysis, Competitors & USP

Published by MBA Skool Team, Last Updated: April 12, 2020

SWOT analysis of ITT Corporation analyses the brand by its strengths, weaknesses, opportunities & threats. In ITT Corporation SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like ITT Corporation to benchmark its business & performance as compared to the competitors. ITT Corporation is one of the leading brands in the conglomerates sector.

The table below lists the ITT Corporation SWOT (Strengths, Weaknesses, Opportunities, Threats), top ITT Corporation competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).

ITT Corporation SWOT Analysis, Competitors, Segmentation, Target Market, Positioning, USP & Brand Analysis Table
ITT Corporation Brand Analysis
Parent Company

ITT Corporation


Diversified manufacturing



Tagline/ Slogan

Power of one; Engineered for Life


Highly engineered critical components and customized technology solutions

ITT Corporation STP

Industrial process, motion technologies, interconnects solutions (ICS), and control technologies

Target Group

Process Industries, Mining Industries, Power industries, Automobile Industries, Locomotives and Railway coach manufacturing industries, Defense and Aerospace Industries


Providers of high quality products and qualities with innovation and technology

SWOT Analysis of ITT Corporation
ITT Corporation Strengths

Below are the Strengths in the SWOT Analysis of ITT Corporation:

1. Operates from more than 140 locations in over 30 countries and has presence in more than 100 countries
2. Strong brand portfolio – enables acceptance of new products with premium pricing
3. Considerable focus on research and development activities – significant portion of revenue is spent on R&D
4. Strong geographical distribution of revenues – more than half from outside USA

5. Flexibility in modifying product, marketing and pricing – in terms technology and expertise

ITT Corporation Weaknesses

Here are the weaknesses in the ITT Corporation SWOT Analysis:

1. Legal claims affecting the brand image of the company – 67,000 open claims pending in various state federal courts
2. Declining performance in industrial valve sector
3. Increasing cost of compliance in industrial products catering process industries

ITT Corporation Opportunities

Following are the Opportunities in ITT Corporation SWOT Analysis:

1. Strong outlook for the global control systems market- with a strong growh raye

2. Strategic business acquisitions would expand the company's presence
3. Growing global electronic components market expected to grow in leaps and bounce

4. Opportunities to enter into industry and process automation sector

ITT Corporation Threats

The threats in the SWOT Analysis of ITT Corporation are as mentioned:

1. Intense competition with several large and small enterprises
2. Environmental regulation
3. Risks related to international operations

4. Emergence of cheap and local product and solution providers for process industries

ITT Corporation Competition
ITT Corporation Competitors

Below are the top 6 competitors of ITT Corporation:

1. Alliant Techsystems Inc.
2. Eaton Corporation
3. Flowserve Corporation

4. Rockwell Collins, Inc.

5. Textron Inc.

6. United Technologies Corporation

This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to ITT Corporation. This section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2500 brands from over 20 industry sectors.

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