SourceGas Arkansas Inc SWOT Analysis, USP & Competitors

Posted in Energy, Total Reads: 750

SWOT Analysis of SourceGas Arkansas Inc with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis

SourceGas Arkansas Inc.

Parent Company

SourceGas Holding LLC




Natural Gas

Tagline/ Slogan



Safe, reliable natural gas service



Natural gas distribution

Target Group

Customers in  Arkansas, Colorado, Nebraska and Wyoming


Safe, reliable natural gas service

SWOT Analysis


1. Serves over 150,000+ customers
2. Operates over 18,000+ miles of distribution, gathering and transmission pipeline, as well as storage facilities
3. Caters to customers across US states

4. Incorporated in 1929 – strong legacy of the company


1.Marred with alleged safety issues due to leakages
2. Deterioration in operating performance from regulatory outcomes that prevent timely and adequate recovery of invested capital


1. Fitch Affirms SourceGas LLC 's IDR at 'BB+'; Outlook Revised to positive

2. Can look into renewable sources of energy

3. Expanding to newer geographies can boost the brand


1.Intense competition
2.Regulatory concerns of four different states

3. Rising costs of operations for the brand



1.Centerpoint energy
2.Southwestern energy

The table above concludes the SourceGas Arkansas Inc SWOT analysis along with its marketing and brand parameters.


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