PECO SWOT Analysis, Competitors & USP

Posted in Energy & Power, Total Reads: 1138

SWOT analysis of PECO analyses the brand/company with its strengths, weaknesses, opportunities & threats. PECO is one of the leading brands in the energy & power sector. The table below also lists the top PECO competitors and elaborates PECO segmentation, targeting, positioning & USP.


Parent Company

Exelon Corporation




Energy & Power

Tagline/ Slogan

We are passionate about pallets


Commitment to excellence



Electricity and Natural Gas

Target Group

Residential and commercial customers


Energy service and solution provider to the customers in city of Philadelphia

PECO SWOT Analysis


Below is the Strengths, Weaknesses, Opportunities & Threats (SWOT) Analysis of PECO. Strengths are:

1. Total assets are strong for the company
2. Has approximately 2300 employees
3. PECO serves about 2 million electric and natural gas customers
4. Delivered about 90 bn cubic feet of natural gas

5. Strong brand presence in Philadelphia region

6. Operates about 6600 miles of underground gas mains

7. Over 2000 employees are with the company


Here are the weaknesses in the PECO SWOT Analysis:

1. Low market share due to limited geographical presence
2. Limited and old Infrastructure which hinders expansion plans


Following are the Opportunities in PECO SWOT Analysis:

1. Investment in new technologies to reduce costs
2. Upgrade and build infrastructure
3. Expanding operations in other regions of USA and maybe Canada


The threats in the SWOT Analysis of PECO are as mentioned:

1. Other sources of energy especially renewable like solar energy
2. Economic downturn in US affecting the demand negatively
3. High operating and maintenance costs

PECO Competition


Below are the top 3 PECO competitors:

1. UGI corporation

2. Provider Power

3. Go Energies

The brandguide table above concludes the PECO SWOT analysis along with its marketing and brand parameters. Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry.

Browse marketing analysis of more brands and companies similar to PECO. The BrandGuide section covers SWOT Analysis, USP, STP & Competition of more than 6000 brands from over 20 categories.

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