Energy Transfer Equity SWOT Analysis, Competitors & USP

Energy Transfer Equity SWOT analysis evaluates the brand by its strengths, weaknesses, opportunities & threats. In SWOT Analysis of Energy Transfer Equity, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like Energy Transfer Equity to benchmark its business & performance as compared to the competitors, and make strategic improvements. Energy Transfer Equity is one of the leading brands in the energy & power sector.

The article below lists the Energy Transfer Equity SWOT, competitors and includes its target market, segmentation, positioning & USP. Let us start the Energy Transfer Equity SWOT Analysis:

SWOT Analysis of Energy Transfer Equity

For Energy Transfer Equity, SWOT analysis can help the brand focus on building upon its strengths and opportunities while addressing its weaknesses as well as threats to improve its market position.

Energy Transfer Equity Strengths

The strengths of Energy Transfer Equity looks at the key aspects of its business which gives it competitive advantage in the market. Some important factors in a brand's strengths include its financial position, experienced workforce, product uniqueness & intangible assets like brand value. Below are the Strengths in the SWOT Analysis of Energy Transfer Equity :

1. One of the most well-known brands in USA for natural gas transportation

2. Operates about 71000 miles of natural gas, natural gas liquids, refined products and crude oil pipelines

3. It is known for is constant innovation

4. The parent company has huge strategic assets which could be leveraged by it to expand further

Energy Transfer Equity Weaknesses

The weaknesses of a brand are certain aspects of its business which are it can improve to increase its position further. Certain weaknesses can be defined as attributes which the company is lacking or in which the competitors are better. Here are the weaknesses in the Energy Transfer Equity SWOT Analysis:

1. Huge dependency on third party suppliers for transportation of natural gas

2. Restricted operations in USA

3.Limited market share

Energy Transfer Equity Opportunities

The opportunities for any brand can include areas of improvement to increase its business. A brand's opportunities can lie in geographic expansion, product improvements, better communication etc. Following are the opportunities in Energy Transfer Equity SWOT Analysis:

1. Ample expansion opportunities within USA

2. International expansion

Energy Transfer Equity Threats

The threats for any business can be factors which can negatively impact its business. Some factors like increased competitor activity, changing government policies, alternate products or services etc. can be threats. The threats in the SWOT Analysis of Energy Transfer Equity are as mentioned:

1. Economic recession in the USA

2. Fierce competition in the US market

3. Operational risks

Energy Transfer Equity Competitors

There are several brands in the market which are competing for the same set of customers. Below are the top 3 competitors of Energy Transfer Equity:

1. ConocoPhillips

2. Delek Group

3. ExxonMobil

Hence this concludes the Energy Transfer Equity SWOT analysis.

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About Energy Transfer Equity

Energy Transfer Equity Overview
Parent Company	Energy Transfer
Category	Oil & Gas services
Sector	Energy & Power
Tagline/ Slogan	Perform Deliver Grow
USP	One of largest and most diverse energy assets in the United States
Energy Transfer Equity STP
Segmentation	Companies and individuals looking to meet their energy requirements
Target Market	Companies, people who depend on natural gas for their needs
Positioning	Specializes in storage and transportation of natural gas.

This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

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