Williams Companies SWOT Analysis, Competitors & USP

Posted in Energy & Power, Total Reads: 1591

SWOT Analysis of Williams Companies with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis

Williams Companies

Parent Company

Williams Companies Inc


Oil Services and Equipment


Energy & Power

Tagline/ Slogan

We make energy happen


One of the largest supplier of natural gas providing gas to approximately more than 30million households per day

Williams Companies STP


Corporates, countries looking to fulfill energy services needs

Target Group

Companies involved in petroleum and natural gas exploration


It provides solutions to challenges in the Oil services sector

Williams Companies SWOT Analysis


Below is the Strengths, Weaknesses, Opportunities & Threats (SWOT) Analysis of Williams Companies :

1.Large pipeline network
2.  A 10,000 mile pipeline connecting customers located in east to gulf of Mexico which is abundant with natural gas
3. Highly advanced in research and development
4. CSR initiatives and environmental programs have been undertaken aggressively
5. Strong brand name and brand equity
6. One of the largest-volume transporters of natural gas in US


1. Heavy dependency on US markets

2. Gas marketing service's reducing revenue


1.Increasing natural gas market globally

2.Shale gas revolution in America

3. Reduction in natural gas price in US


1.Energy companies are very sensitive to commodity price fluctuation

2.High Competition from existing oil services companies globally

3.Environmental hazards cause a backlash

4.Economic instability and fluctuations worldwide

Williams Companies Competition


Below are the 4 main Williams Companies competitors :

1. Enbridge Energy

2. Energy Transfer partners

3. Atlas Energy L.P.

4. Kinder Morgan Energy Partners

The brandguide table above concludes the Williams Companies SWOT analysis along with its marketing and brand parameters. Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry.


Browse marketing analysis of more brands and companies similar to Williams Companies. The BrandGuide section covers SWOT Analysis, USP, STP & Competition of more than 6000 brands from over 20 categories.

Search & Explore : BrandGuide

The brand names and other brand information used in the BrandGuide section are properties of their respective companies. The companies are not associated with MBASkool in any way. The brand names are used purely for educational/academic purpose only. Utmost care has been taken in the analysis of the brands. However, if you find any ambiguity kindly help us improve.

Edit the Brand or Add a New One : Contribute to BrandGuide
Share this Page on:
Facebook ShareTweetShare on G+Share on Linkedin