FMC Technologies SWOT Analysis, Competitors & USP

Published by MBA Skool Team, Last Updated: April 12, 2020

FMC Technologies SWOT analysis evaluates the brand by its strengths, weaknesses, opportunities & threats. In SWOT Analysis of FMC Technologies, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like FMC Technologies to benchmark its business & performance as compared to the competitors, and make strategic improvements. FMC Technologies is one of the leading brands in the energy & power sector.

The article below lists the FMC Technologies SWOT, competitors and includes its target market, segmentation, positioning & USP. Let us start the FMC Technologies SWOT Analysis:

SWOT Analysis of FMC Technologies

For FMC Technologies, SWOT analysis can help the brand focus on building upon its strengths and opportunities while addressing its weaknesses as well as threats to improve its market position.

FMC Technologies Strengths

The strengths of FMC Technologies looks at the key aspects of its business which gives it competitive advantage in the market. Some important factors in a brand's strengths include its financial position, experienced workforce, product uniqueness & intangible assets like brand value. Below are the Strengths in the SWOT Analysis of FMC Technologies :

1. Diverse products and services
2. It has a global reach with presence in more than 90 countries
3. Two business viz. Energy production system and Energy processing system
4. Huge emphasis on training and development, new joiners get 2 years extensive training
5. CSR initiatives and environmental programs have been undertaken aggressively

FMC Technologies Weaknesses

The weaknesses of a brand are certain aspects of its business which are it can improve to increase its position further. Certain weaknesses can be defined as attributes which the company is lacking or in which the competitors are better. Here are the weaknesses in the FMC Technologies SWOT Analysis:

1. Company's revenue depends on anticipated crude oil and LNG prices which are highly volatile

2.Intervention of Govt policies the world over affect the operational efficiency
3. Increasing costs and declining oil reserves


FMC Technologies Opportunities

The opportunities for any brand can include areas of improvement to increase its business. A brand's opportunities can lie in geographic expansion, product improvements, better communication etc. Following are the opportunities in FMC Technologies SWOT Analysis:

1.More oil well discoveries

2. The company has been awarded a lot of new contracts recently which has a positive sign

3. Infrastructure growth means more automobiles and construction equipment which require more fuel.

FMC Technologies Threats

The threats for any business can be factors which can negatively impact its business. Some factors like increased competitor activity, changing government policies, alternate products or services etc. can be threats. The threats in the SWOT Analysis of FMC Technologies are as mentioned:

1.Government regulations pressurizing operations

2.High Competition from existing oil services companies globally

3.Environmental hazards cause a backlash

4.Economic instability and fluctuations worldwide


FMC Technologies Competitors

There are several brands in the market which are competing for the same set of customers. Below are the top 2 competitors of FMC Technologies:

1. Cameron Corporation
2. Emerson Electric Company

Hence this concludes the FMC Technologies SWOT analysis.

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About FMC Technologies

FMC Technologies

Parent Company

FMC technologies Ltd.

Category

Oil Services and Equipment

Sector

Energy & Power

Tagline/ Slogan

We keep you first. And keep you ahead.

USP

Company with most sophisticated technology in all divisions

FMC Technologies STP
Segmentation

Corporates, countries looking to fulfill energy services needs

Target Market

Companies involved in petroleum and natural gas exploration

Positioning

Leading provider of technology solution to energy industries worldwide.


This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

Browse marketing analysis of more brands and companies similar to FMC Technologies. This section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2500 brands from over 20 industry sectors.

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