Aban Offshore SWOT Analysis, Competitors & USP

Published by MBA Skool Team, Last Updated: April 12, 2020

SWOT analysis of Aban Offshore analyses the brand by its strengths, weaknesses, opportunities & threats. In Aban Offshore SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like Aban Offshore to benchmark its business & performance as compared to the competitors. Aban Offshore is one of the leading brands in the energy & power sector.

The table below lists the Aban Offshore SWOT (Strengths, Weaknesses, Opportunities, Threats), top Aban Offshore competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).

Aban Offshore SWOT Analysis, Competitors, Segmentation, Target Market, Positioning, USP & Brand Analysis Table
Aban Offshore Brand Analysis
Parent Company

Aban Offshore Ltd.


Oil Services and Equipment


Energy & Power

Tagline/ Slogan

Riding the waves of success, overseas and at home for over two decades


India's largest private offshore drilling contractor

Aban Offshore STP

Corporates, people looking to fulfill energy services needs

Target Group

Companies involved in natural gas exploration


Leading offshore drilling company in India

SWOT Analysis of Aban Offshore
Aban Offshore Strengths

Below are the Strengths in the SWOT Analysis of Aban Offshore:

1. 20 offshore drilling units and amongst top ten in world with respect to the assets owned

2. Rich customer base worldwide including Indian PSUs like ONGC and many other private players

3. Diversified business model with business in construction, wind energy, offshore and onshore drilling, power generation

4. Strong focus on CSR activities

5. New projects in Pipeline to enhance operations

Aban Offshore Weaknesses

Here are the weaknesses in the Aban Offshore SWOT Analysis:

1.  Increasing cost due of raw materials, causing a reduction in margin

2.  Tremendous loss because one of the vessel had capsized in the offshore of Venezuela

Aban Offshore Opportunities

Following are the Opportunities in Aban Offshore SWOT Analysis:

1.India's growing energy requirements

2.Increasing natural gas market globally

3.Heavy industrialization causing an increase in demand for fuel

4.Demand-Supply gap in India

Aban Offshore Threats

The threats in the SWOT Analysis of Aban Offshore are as mentioned:

1.Possibilities of reduction in subsidies on natural gas by government of India causing a fall in demand

2.Economic instability and fluctuations in India's policies

3. Development of alternate source of energies

Aban Offshore Competition
Aban Offshore Competitors

Below are the top 3 competitors of Aban Offshore:

1. Hindustan Oil Exploration Company

2. Shiv-Vani Oil & Gas Exploration

3. Jindal Drilling & Industries Ltd

This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

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