China Resources Power Holdings SWOT Analysis, Competitors & USP

Posted in Energy & Power, Total Reads: 1748

SWOT analysis of China Resources Power Holdings analyses the brand/company with its strengths, weaknesses, opportunities & threats. In China Resources Power Holdings SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like China Resources Power Holdings to benchmark its business & performance as compared to the competitors and industry. China Resources Power Holdings is one of the leading brands in the energy & power sector. The table below also lists the top China Resources Power Holdings competitors and elaborates China Resources Power Holdings market segmentation, target group, positioning & Unique Selling Proposition (USP).

China Resources Power Holdings SWOT, Competitors, Marketing STP & Brand analysis Table
China Resources Power Holdings Brand Analysis
Parent Company

China Resources Power Holdings


Electric Utilities


Energy & Power

Tagline/ Slogan



Leading Chinese Electric utility

China Resources Power Holdings STP

Electrical solutions for Industries, Big cities, Ports etc

Target Group

Industries, corporates, complexes


Leading power  company of China

China Resources Power Holdings SWOT Analysis

Below is the Strengths, Weaknesses, Opportunities & Threats (SWOT) Analysis of China Resources Power Holdings. Strengths are:

1.Operates in many parts of China and has over 24,000 employees
2. Generating capacity is 15000 MW – mostly  coal powered plants,but also has few Wind farms

3. Has strong market presence in China – Even the parent company is one of China’s leading conglomerates

4. Features in the Hang Seng top 50 stocks index of Hong Kong

5. Financially stable and good reputation among competitors


Here are the weaknesses in the China Resources Power Holdings SWOT Analysis:

1.Focused on China only

2.Being a State owned company, it has the disadvantage of lobbying, inefficiency in management etc

3.Power Generation portfolio is not diverse – currently only coal


Following are the Opportunities in China Resources Power Holdings SWOT Analysis:

1.Opportunities in South Asian Countries

2. Potential to expand renewable energy portfolio – enter into solar and hydro power

3. High demand for power in China


The threats in the SWOT Analysis of China Resources Power Holdings are as mentioned:

1.Fall in Electricity prices would lead to lower profits

2.Since most of its generation is coal based, an increase in coal prices would hamper its profits

3. Consolidation of power industry in China

China Resources Power Holdings Competition

Below are the top 3 China Resources Power Holdings competitors:

1.Power Assets Holdings Ltd
2. EnerChina Holdings Ltd
3.CLP Holdings Ltd

The brandguide table above concludes the China Resources Power Holdings SWOT analysis along with its marketing and brand parameters.

Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to China Resources Power Holdings. The BrandGuide section covers SWOT Analysis, USP, STP & Competition of more than 6000 brands from over 20 categories. This SWOT and marketing analysis has been researched & authored by our BrandGuide Research Team members.

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