Fuji Electric Holdings SWOT Analysis, Competitors & USP

Published by MBA Skool Team, Last Updated: April 12, 2020

SWOT analysis of Fuji Electric Holdings analyses the brand by its strengths, weaknesses, opportunities & threats. In Fuji Electric Holdings SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like Fuji Electric Holdings to benchmark its business & performance as compared to the competitors. Fuji Electric Holdings is one of the leading brands in the energy & power sector.

The table below lists the Fuji Electric Holdings SWOT (Strengths, Weaknesses, Opportunities, Threats), top Fuji Electric Holdings competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).

Fuji Electric Holdings SWOT Analysis, Competitors, Segmentation, Target Market, Positioning, USP & Brand Analysis Table
Fuji Electric Holdings Brand Analysis
Parent Company

Fuji Electric


Electrical Equipment


Energy & Power

Tagline/ Slogan

Innovating Energy Technology


Fuji Electric offers the products of the future to meet customer demands and contribute to the creation of responsible and sustainable societies everywhere they do business

Fuji Electric Holdings STP

Power Supply Solution of The Industry,Industrial Production Solutions, Instrumentation, Thermal and Geothermal Power Generation, Nuclear, Radiation Monitoring, Distribution and Control Equipment

Target Group

Public/Transportation firms, Vending machine manufacturers, Industries requiring electronic  and storage devices ,Power generation and Distribution companies, Construction companies, Automobile manufacturing units etc.


Expert in electronics manufacturing and pioneers of cutting-edge energy technology

SWOT Analysis of Fuji Electric Holdings
Fuji Electric Holdings Strengths

Below are the Strengths in the SWOT Analysis of Fuji Electric Holdings:

1. High Pricing Power and strong financial position

2. Unique products have helped differentiate itself from its competitors

3. Strong management

4. Strong brand name is a major strength of FUJI

5. Superior technology allows FUJI to better meet the needs of their customers

Fuji Electric Holdings Weaknesses

Here are the weaknesses in the Fuji Electric Holdings SWOT Analysis:

1.Limited supply chain compared to leaders has affected its business in recent past

2.Poor cost structure even though they have high pricing power

Fuji Electric Holdings Opportunities

Following are the Opportunities in Fuji Electric Holdings SWOT Analysis:

1.High investments in New technology

2.Diversifying its portfolio by manufacturing new products
3.Expansion into international markets

Fuji Electric Holdings Threats

The threats in the SWOT Analysis of Fuji Electric Holdings are as mentioned:

1.Availability of substitutes for its products

2.Most of markets it operates are mature and growth is stagnant

3.Presence of grey market

4. Recent trend in change of customer preferences

Fuji Electric Holdings Competition
Fuji Electric Holdings Competitors

Below are the top 3 competitors of Fuji Electric Holdings:

1.Hitachi, Ltd.
2.Panasonic Corporation
3.Chori Co., Ltd.

This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Fuji Electric Holdings. This section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2500 brands from over 20 industry sectors.

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