Chesapeake Energy SWOT Analysis, Competitors & USP

Published by MBA Skool Team, Last Updated: April 12, 2020

SWOT analysis of Chesapeake Energy analyses the brand by its strengths, weaknesses, opportunities & threats. In Chesapeake Energy SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like Chesapeake Energy to benchmark its business & performance as compared to the competitors. Chesapeake Energy is one of the leading brands in the energy & power sector.

The article below lists the Chesapeake Energy SWOT, competitors and includes its target market, segmentation, positioning & USP. Let us start the Chesapeake Energy SWOT Analysis:

SWOT Analysis of Chesapeake Energy

For Chesapeake Energy, SWOT analysis can help the brand focus on building upon its strengths and opportunities while addressing its weaknesses as well as threats to improve its market position.

Chesapeake Energy Strengths

The strengths of Chesapeake Energy looks at the key aspects of its business which gives it competitive advantage in the market. Some important factors in a brand's strengths include its financial position, experienced workforce, product uniqueness & intangible assets like brand value. Below are the Strengths in the SWOT Analysis of Chesapeake Energy :

1.Ranked among 100 best companies to work consistenly over the years

2.Strong natural gas resources in the US provide it with a competitive edge

3.Strong upstream and midstream operations drive its top line growth
4.Strong proved natural gas reserves leverage the company's market position by ensuring a stable revenue growth
5.Strong foundation and balanced business strategy focused on financial discipline and profitable and efficient growth from captured resources

6.Most active driller of onshore wells in the U.S

Chesapeake Energy Weaknesses

The weaknesses of a brand are certain aspects of its business which are it can improve to increase its position further. Certain weaknesses can be defined as attributes which the company is lacking or in which the competitors are better. Here are the weaknesses in the Chesapeake Energy SWOT Analysis:

1.Most of its operations are confined to the US market
2.Chesapeake has high debt and unrestricted cash which is a concern


Chesapeake Energy Opportunities

The opportunities for any brand can include areas of improvement to increase its business. A brand's opportunities can lie in geographic expansion, product improvements, better communication etc. Following are the opportunities in Chesapeake Energy SWOT Analysis:

1.Joint ventures of Chesapeake with other energy companies can help it in developing its key assets besides helping it in its revenue growth.
2.Increasing midstream assets
3.Increase in the demand for natural gas in the US provides an opportunity for the company to increase its topline growth

Chesapeake Energy Threats

The threats for any business can be factors which can negatively impact its business. Some factors like increased competitor activity, changing government policies, alternate products or services etc. can be threats. The threats in the SWOT Analysis of Chesapeake Energy are as mentioned:

1.Intense competition with both major integrated and other independent natural gas and oil companies that threatens to erode its market share
2.Fluctuation in natural gas and oil prices
3.Stringent environmental regulations faced by the company can have a negative impact on its operations.


Chesapeake Energy Competitors

There are several brands in the market which are competing for the same set of customers. Below are the top 5 competitors of Chesapeake Energy:

1.Anadarko Petroleum Corporation

2.Chevron Corporation

3.ConocoPhillips

4.ExxonMobil Corporation

5.Marathon Oil Corporation

Hence this concludes the Chesapeake Energy SWOT analysis.

Continue reading more about the brand/company.

About Chesapeake Energy

Chesapeake Energy Overview
Parent Company

Chesapeake Energy

Category

Oil and Gas

Sector

Energy & Power

Tagline/ Slogan

Natural Gas, Natural Advantages

USP

Largest U.S. unconventional gas resource player

Chesapeake Energy STP
Segmentation

Corporates in US looking to fulfill energy needs of individuals

Target Market

Enterprises looking to generate energy for production in different countries

Positioning

Oil and natural gas company of U.S

 

This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

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