Emami Fair and Handsome is one of the leading brands in the FMCG sector. Emami Fair and Handsome SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of Emami Fair and Handsome:
Quick Glance:
Above are the strengths in the SWOT Analysis of Emami Fair and Handsome. The strengths of Emami Fair and Handsome looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
These were the weaknesses in the Emami Fair and Handsome SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
Above we covered the opportunities in Emami Fair and Handsome SWOT Analysis. The opportunities for any brand can include prospects of future growth.
The threats in the SWOT Analysis of Emami Fair and Handsome are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
Hence this concludes the Emami Fair and Handsome SWOT analysis.
Continue reading more about the brand/company.
About Emami Fair and Handsome
The table below gives the brand overview along with its target market, segmentation, positioning & USP
Emami Fair and Handsome Overview | |
---|---|
Parent Company |
Emami |
Category |
Skin care |
Sector | |
Tagline/ Slogan |
World’s No. 1 fairness cream for men |
USP |
5 Power Fairness system: Double strength peptide complex, Sun guard, Stress busters, Anti bacplus, herbo cool |
Emami Fair and Handsome STP | |
Segmentation |
Fairness Cream |
Target Market |
Urban young Men from middle and upper middle class |
Positioning |
World’s No. 1 fairness cream for men |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
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