Agro Dutch Industries SWOT Analysis, Competitors & USP

Posted in Food & Beverages, Total Reads: 2453

SWOT Analysis of Agro Dutch Industries with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis

Agro Dutch Industries

Parent Company

Agro Dutch Industries


Food Processing


Food & Beverages

Tagline/ Slogan



Unparalleled colour and quality

Agro Dutch Industries STP


Food processing segment

Target Group

Retail chains, food service companies in international market


Excellent quality canned mushrooms

Agro Dutch Industries SWOT Analysis


Below is the Strengths, Weaknesses, Opportunities & Threats (SWOT) Analysis of Agro Dutch Industries :

1. World’s largest integrated mushroom company

2.It has in-house composting, round the year growing, in-house processing and owns can manufacturing plant

3. Mushrooms are harvested in growing rooms reserved for freezing and shifted to the freezing facility within minutes in closed containers. This gives unparalleled colour and quality to the frozen mushrooms

4.It hasISO 9001:2000 certification by TUV for processing and Can Manufacturing

5.Serves retail chains in more than 10 countries


1.Canning and freezing require extremely careful handling

2.Duty levied on export of mushroom from India

3.High raw material cost due to high quality


1.Leverage its canned mushrooms to frozen mushroom category

2. Increase its domestic supply of mushrooms

3.Focus on branding


1. Unfavourable weather & harvesting conditions
2. Exchange rate fluctuations
3. Regulatory developments

Agro Dutch Industries Competition


Below are the 3 main Agro Dutch Industries competitors :

1. Monetery Mushrooms

2.ANS Industries

3. ADF Foods

The brandguide table above concludes the Agro Dutch Industries SWOT analysis along with its marketing and brand parameters. Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry.


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