Buenaventura SWOT Analysis, Competitors & USP

Posted in Heavy Equipment & Engineering, Total Reads: 1109

SWOT analysis of Buenaventura analyses the brand/company with its strengths, weaknesses, opportunities & threats. Buenaventura is one of the leading brands in the heavy equipment & engineering sector. The table below also lists the top Buenaventura competitors and elaborates Buenaventura segmentation, targeting, positioning & USP.


Parent Company

Compania De Minas Buenaventura S.A.A. (Buenaventura)


Mining and metals


Heavy Equipment & Engineering

Tagline/ Slogan



It is the largest owner of mining rights in Peru among precious metals companies.

Buenaventura STP


Industrial segmentation

Target Group

Non ferrous metals refining and alloy companies, Gold redistributors around the world, integrated steel organizations


Globally competitive mining - metallurgical corporation

Buenaventura SWOT Analysis


Below is the Strengths, Weaknesses, Opportunities & Threats (SWOT) Analysis of Buenaventura. Strengths are:

1. Engaged in the mining, processing, development and exploration of gold, silver, coal, lead, molybdenum and zinc via wholly owned mines, as well as through its participation in joint exploration projects.
2. The company has been listed on the Lima Stock Exchange since 1971 and on New York Stock Exchange since 1996.
3. High profitability and strong assets
4. Expert hold on the domestic market
5. Skilled workforce with an Employee strength of 2500
6. Existing sales and distribution network in diverse geographies
7. Through its subsidiaries, the Company is also involved in the generation and distribution of electric power, as well as in the provision of engineering and chemical processing services.


Here are the weaknesses in the Buenaventura SWOT Analysis:

1. Small business units ownership
2. Low spending on metallurgical research
3. Dependence on economic conditions for sustained business


Following are the Opportunities in Buenaventura SWOT Analysis:

1. To explore hydrological resources and promote its rational use

2. To attain a work environment that promotes human and professional development in all of the company’s areas of work.

3. To achieve environmental excellence with respect to operations and explorations.

4. Diversification of operations into other metals, industrial minerals and energy.


The threats in the SWOT Analysis of Buenaventura are as mentioned:

1. Threat of employee union aggression against the senior management
2. Threat of operations to subsidiary units operating in developing countries like Julcani, Recuperada, Orcopampa etc. due to constraints of reforms
3. Threat of fluctuation of gold prices in international market.

Buenaventura Competition


Below are the top 3 Buenaventura competitors:

1. Newmont Mining Corporation
2. Anglo American Plc
3. Barrick Gold Corporation

The brandguide table above concludes the Buenaventura SWOT analysis along with its marketing and brand parameters. Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry.

Browse marketing analysis of more brands and companies similar to Buenaventura. The BrandGuide section covers SWOT Analysis, USP, STP & Competition of more than 6000 brands from over 20 categories.

Search & Explore : BrandGuide

The brand names and other brand information used in the BrandGuide section are properties of their respective companies. The companies are not associated with MBASkool in any way. The brand names are used purely for educational/academic purpose only. Utmost care has been taken in the analysis of the brands. However, if you find any ambiguity kindly help us improve.

Edit the Brand or Add a New One : Contribute to BrandGuide
Share this Page on:
Facebook ShareTweetShare on G+Share on Linkedin

Similar Brands in the same Sector: