Teck Resources SWOT Analysis, USP & Competitors

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SWOT Analysis of Teck Resources with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis

Teck Resources

Parent Company

Teck Resources


Diversified Metals & Mining



Tagline/ Slogan



Canada's largest diversified resources company



Diversified Metals & Mining

Target Group

Sea Borne Trade Market


Provides high quality steel making coal to sea borne market

SWOT Analysis


1. Diversified resources

2. Leading name in North America  - enjoys high brand royalty

3. Consistent top line and bottom line growth

4. Operations in zinc, copper, steelmaking and energy

5. Over 13,000 employees form a part of the workforce


1. Dependence on third parties for transportation

2. External power usage and environmental controversies


1. Mergers and acquisitions for worldwide growth

2. Increasing importance of metallurgical coal


1. Intense competition

2. Environmental Regulations

3. Unfavorable govt regulations and economic conditions



1. Anglo American plc

2. Sherritt International Corporation

3. Freeport-McMoRan Copper & Gold Inc.

4. Copper Fox Metals Inc.

5. BHP Billiton Group

6. Rio Tinto

The table above concludes the Teck Resources SWOT analysis along with its marketing and brand parameters.


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