Silver Wheaton SWOT Analysis, USP & Competitors

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SWOT Analysis of Silver Wheaton with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis

Silver Wheaton

Parent Company

Silver Wheaton


Diversified Metals & Mining


Mining (Silver)

Tagline/ Slogan



The world’s largest precious metals streaming company



Industrial Segmentation

Target Group

Industries requiring precious metals as raw materials


Provides low cost long life assets through superior business model

SWOT Analysis


1. Unique business model

2. World class in-house resources

3. Focus on minimizing costs

4. Focus on strengthening balance sheets


1. Ownership of mines is only few


1. Invest in in-house resources

2. Expansion to other territories


1. Mines developing sales capabilities of their own

2. Rising prices of Silver

3. Increasing world wide competition



Silver Standard Resources Inc.

Pan American Silver Corp.

MAG Silver Corp.

Southern Silver Exploration Corp

The table above concludes the Silver Wheaton SWOT analysis along with its marketing and brand parameters.


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