Petronas Chemicals SWOT Analysis, Competitors & USP
SWOT analysis of Petronas Chemicals analyses the brand by its strengths, weaknesses, opportunities & threats. In Petronas Chemicals SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like Petronas Chemicals to benchmark its business & performance as compared to the competitors. Petronas Chemicals is one of the leading brands in the industrial products and chemicals sector.
The table below lists the Petronas Chemicals SWOT (Strengths, Weaknesses, Opportunities, Threats), top Petronas Chemicals competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).
In this article:
| Petronas Chemicals Brand Analysis | |
|---|---|
| Parent Company |
Petronas Group |
| Category |
Specialized chemicals |
| Sector | |
| Tagline/ Slogan |
Chemistry for Growth |
| USP |
Market leader in the production of chemicals in Malaysia |
| Petronas Chemicals STP | |
| Segment |
Businesses focused on achieving improvement in production capacities and international trade |
| Target Group |
Businesses in the manufacture of industrial products and in the trade of oil and gas |
| Positioning |
Leading integrated chemicals producer in Malaysia |
| SWOT Analysis of Petronas Chemicals | |
| Petronas Chemicals Strengths |
Below are the Strengths in the SWOT Analysis of Petronas Chemicals: 1. More than 25 years of experience in the chemicals industry |
| Petronas Chemicals Weaknesses |
Here are the weaknesses in the Petronas Chemicals SWOT Analysis: 1. Declining sales in international territories due to increasing fuel prices and substitutes available for the company’s products. |
| Petronas Chemicals Opportunities |
Following are the Opportunities in Petronas Chemicals SWOT Analysis: 1. Joint ventures with Dow Chemicals and BASF on expansion of specialty chemicals in Malaysia and other parts of South-East Asia |
| Petronas Chemicals Threats |
The threats in the SWOT Analysis of Petronas Chemicals are as mentioned: 1. Stringent laws and regulations for businesses in the oil and gas sector have forced the company to look for different methods of gas refining and production |
| Petronas Chemicals Competition | |
| Petronas Chemicals Competitors |
Below are the top 3 competitors of Petronas Chemicals: 1. Saudi Basic Industries Corp |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Petronas Chemicals. This section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2500 brands from over 20 industry sectors.
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