Quanta Computer SWOT Analysis, Competitors & USP

Published by MBA Skool Team, Last Updated: April 12, 2020

SWOT analysis of Quanta Computer analyses the brand by its strengths, weaknesses, opportunities & threats. In Quanta Computer SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like Quanta Computer to benchmark its business & performance as compared to the competitors. Quanta Computer is one of the leading brands in the IT & Technology sector.

The table below lists the Quanta Computer SWOT (Strengths, Weaknesses, Opportunities, Threats), top Quanta Computer competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).

Quanta Computer SWOT Analysis, Competitors, Segmentation, Target Market, Positioning, USP & Brand Analysis Table
Quanta Computer Brand Analysis
Parent Company

Quanta Computer Inc.

Category

Computer Hardware

Sector

IT & Technology

Tagline/ Slogan

-

USP

Delivering quality product at economical pricing

Quanta Computer STP
Segment

Worldwide Computer hardware and electronic purchasers

Target Group

Companies selling notebooks and other electronic like servers, Smartphone, digital TV under their brand name

Positioning

Value to the user

SWOT Analysis of Quanta Computer
Quanta Computer Strengths

Below are the Strengths in the SWOT Analysis of Quanta Computer:

1. Efficient resource utilization

2. Strong R&D department focusing on new advancement
3. Largest notebook manufacturer worldwide
4. Large number of employee strength focusing on new business opportunities for the company

5. Strong relationship with leaders in Computers selling like Dell, Apple

Quanta Computer Weaknesses

Here are the weaknesses in the Quanta Computer SWOT Analysis:

1. Market share is limited due to presence of plenty of competitors

2. Small product line as compared to industry leaders

Quanta Computer Opportunities

Following are the Opportunities in Quanta Computer SWOT Analysis:

1. Huge Emerging market still to penetrated for net books users

2. Increasing demand of Smartphone

3. Increasing innovation, which leads to new products design

Quanta Computer Threats

The threats in the SWOT Analysis of Quanta Computer are as mentioned:

1. Geopolitical risk for Quanta Computers
2. Decreasing demand of Net books

3. Low profit margins

4. Technology becoming obsolete

5. Global Economic turndown

Quanta Computer Competition
Quanta Computer Competitors

Below are the top 4 competitors of Quanta Computer:

1. ASUSTek  Computer Inc.
2. Benq Corporation
3. Celestica Inc.

4. Compal Electronics


This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Quanta Computer. This section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2500 brands from over 20 industry sectors.

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