Quanta Computer SWOT Analysis, Competitors & USP

Posted in IT & Technology, Total Reads: 2898

SWOT analysis of Quanta Computer analyses the brand/company with its strengths, weaknesses, opportunities & threats. Quanta Computer is one of the leading brands in the IT & Technology sector. The table below also lists the top Quanta Computer competitors and elaborates Quanta Computer segmentation, targeting, positioning & USP.

Quanta Computer

Parent Company

Quanta Computer Inc.


Computer Hardware


IT & Technology

Tagline/ Slogan



Delivering quality product at economical pricing

Quanta Computer STP


Worldwide Computer hardware and electronic purchasers

Target Group

Companies selling notebooks and other electronic like servers, Smartphone, digital TV under their brand name


Value to the user

Quanta Computer SWOT Analysis


Below is the Strengths, Weaknesses, Opportunities & Threats (SWOT) Analysis of Quanta Computer. Strengths are:

1. Efficient resource utilization

2. Strong R&D department focusing on new advancement
3. Largest notebook manufacturer worldwide
4. Large number of employee strength focusing on new business opportunities for the company

5. Strong relationship with leaders in Computers selling like Dell, Apple


Here are the weaknesses in the Quanta Computer SWOT Analysis:

1. Market share is limited due to presence of plenty of competitors

2. Small product line as compared to industry leaders


Following are the Opportunities in Quanta Computer SWOT Analysis:

1. Huge Emerging market still to penetrated for net books users

2. Increasing demand of Smartphone

3. Increasing innovation, which leads to new products design


The threats in the SWOT Analysis of Quanta Computer are as mentioned:

1. Geopolitical risk for Quanta Computers
2. Decreasing demand of Net books

3. Low profit margins

4. Technology becoming obsolete

5. Global Economic turndown

Quanta Computer Competition


Below are the top 4 Quanta Computer competitors:

1. ASUSTek  Computer Inc.
2. Benq Corporation
3. Celestica Inc.

4. Compal Electronics

The brandguide table above concludes the Quanta Computer SWOT analysis along with its marketing and brand parameters. Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry.

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