Shree Ganesh Jewellery SWOT Analysis, Competitors & USP

Posted in Lifestyle and Retail, Total Reads: 2819

SWOT analysis of Shree Ganesh Jewellery analyses the brand/company with its strengths, weaknesses, opportunities & threats. In Shree Ganesh Jewellery SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like Shree Ganesh Jewellery to benchmark its business & performance as compared to the competitors and industry. Shree Ganesh Jewellery is one of the leading brands in the lifestyle and retail sector. The table below also lists the top Shree Ganesh Jewellery competitors and elaborates Shree Ganesh Jewellery market segmentation, target group, positioning & Unique Selling Proposition (USP).

Shree Ganesh Jewellery SWOT, Competitors, Marketing STP & Brand analysis Table
Shree Ganesh Jewellery Brand Analysis
Parent Company

Shree Ganesh Jewellery House Ltd


Jewellery and diamonds


Lifestyle and Retail

Tagline/ Slogan

Because emotions are not machine made; Sab shubh hai


One of the leading exporters in India

Shree Ganesh Jewellery STP

Woman who adored ethnic full gold wear

Target Group

Middle and upper income group


Light weight  and affordable

Shree Ganesh Jewellery SWOT Analysis

Below is the Strengths, Weaknesses, Opportunities & Threats (SWOT) Analysis of Shree Ganesh Jewellery. Strengths are:

1. SGJHL is among the top five exporters in India
2. One of a leading manufacturer and exporter of handcrafted jewellery from India
3.  Has won “Highest Exporter-Gems and Jewellery”
4. Good branding through celebrity brand ambassadors


Here are the weaknesses in the Shree Ganesh Jewellery SWOT Analysis:

1.Very limited presence in domestic market with 13 outlets in India
2.Brand recall is less as compared to leading brands because of limited advertising


Following are the Opportunities in Shree Ganesh Jewellery SWOT Analysis:

1.Since they are leading manufacturers of Gems, diamonds and gold, has a huge scope in Indian markets
2.Growing market for customized jewellery and innovative designs
3.customer buying power has increased after globalization


The threats in the SWOT Analysis of Shree Ganesh Jewellery are as mentioned:

1.Foreign exchange rate fluctuations as major of revenues come from exports
2.Fluctuation in raw material, since the prices are going up and there’s volatility in prices of gold
3.Economic slowdowns generally affects the consumption pattern

Shree Ganesh Jewellery Competition

Below are the top 3 Shree Ganesh Jewellery competitors:

3.Renaissance Jewellery Ltd

The brandguide table above concludes the Shree Ganesh Jewellery SWOT analysis along with its marketing and brand parameters.

Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Shree Ganesh Jewellery. The BrandGuide section covers SWOT Analysis, USP, STP & Competition of more than 6000 brands from over 20 categories. This SWOT and marketing analysis has been researched & authored by our BrandGuide Research Team members.

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