Raoul Dufy SWOT Analysis, Competitors & USP

Posted in Lifestyle and Retail, Total Reads: 1849

SWOT analysis of Raoul Dufy analyses the brand/company with its strengths, weaknesses, opportunities & threats. In Raoul Dufy SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like Raoul Dufy to benchmark its business & performance as compared to the competitors and industry. Raoul Dufy is one of the leading brands in the lifestyle and retail sector. The table below also lists the top Raoul Dufy competitors and elaborates Raoul Dufy market segmentation, target group, positioning & Unique Selling Proposition (USP).

Raoul Dufy SWOT, Competitors, Marketing STP & Brand analysis Table
Raoul Dufy Brand Analysis
Parent Company

Raoul Dufy and Bianchini-Ferier




Lifestyle and Retail

Tagline/ Slogan

A celebration of Beauty


Stunning and innovative silk designs

Raoul Dufy STP

Women looking for stylish and something innovative.

Target Group

People who were looking for the popular arts and commercial design of the Western world along with fashion.


Crisp and graphic designs that looked fresh

Raoul Dufy SWOT Analysis

Below is the Strengths, Weaknesses, Opportunities & Threats (SWOT) Analysis of Raoul Dufy. Strengths are:

1. Unique contemporary trends and designs based on folk art of Germany.

2. Very creative in fashion and experimented with colors, designs of fabrics to create uniqueness.

3. The creator thought like a painter and worked like a designer


Here are the weaknesses in the Raoul Dufy SWOT Analysis:

1. Brand was only famous in United Kingdom but not in other regions

2. Offered niche apparels only catering to some number of people
3. Brand recall is limited compared to other popular fashion brands


Following are the Opportunities in Raoul Dufy SWOT Analysis:

1. Making use of technology for seeking online presence to grow business.

2. More advertising and promotion to make the brand famous globally.


The threats in the SWOT Analysis of Raoul Dufy are as mentioned:

1. Competition from other brands and designers in terms of style, and designs

2. Economic fluctuations affects buyer spending

3. Fake imitations of brand from other local players

Raoul Dufy Competition

Below are the top 3 Raoul Dufy competitors:

1. Eugene Gaillard

2. Ella Jade

3. Siam Tucker

The brandguide table above concludes the Raoul Dufy SWOT analysis along with its marketing and brand parameters.

Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Raoul Dufy. The BrandGuide section covers SWOT Analysis, USP, STP & Competition of more than 6000 brands from over 20 categories. This SWOT and marketing analysis has been researched & authored by our BrandGuide Research Team members.

Search & Explore : BrandGuide

The brand names and other brand information used in the BrandGuide section are properties of their respective companies. The companies are not associated with MBASkool in any way. The brand names are used purely for educational/academic purpose only. Utmost care has been taken in the analysis of the brands. However, if you find any ambiguity kindly help us improve.

Edit the Brand or Add a New One : Contribute to BrandGuide
Share this Page on:
Facebook ShareTweetShare on Linkedin

Similar Brands in the same Sector: